It is my pleasure to hereby announce this newly launched affiliate program, the Forbes.com program.
Not to be confused with the Forbes magazine CJ-based program, this new affiliate program consists of several, constantly updating, affiliate campaigns which promote various business and financial products (example: Forbes.com Business Visionaries community), and works on PPL (pay-per-lead) basis. The per lead payouts differ from one campaign to [...]

Continue reading about Forbes.com Chooses AM Navigator for Affililiate Program Management

Geno on December 26th, 2008

Starting 1 January 2009, I discontinue managing the affiliate programs for HealthTestingCenters.com and LowerPriceUSA.com. It was a pleasure working with the former one (and I wish them success), which I, unfortunately, cannot say about the latter one. Fellow OPMs, do look me up should you be approached by LowerPriceUSA about affiliate program management.

Continue reading about HealthTestingCenters & LowerPriceUSA Affiliate Programs

Geno on December 26th, 2008

Starting 1 January 2009, I discontinue managing the affiliate programs for HealthTestingCenters.com and LowerPriceUSA.com. It was a pleasure working with the former one (and I wish them success), which I, unfortunately, cannot say about the latter one. Fellow OPMs, do look me up should you be approached by LowerPriceUSA about affiliate program management.

Continue reading about HealthTestingCenters & LowerPriceUSA Affiliate Programs

Geno on December 25th, 2008

A fruitful and interesting year is coming to an end. Today is Christmas, and I would like to wish every reader of my blog a wonderful, merry, and joyous day today, and a great year ahead.
 Merry Christmas, folks!!
 

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Geno on December 19th, 2008

Maharashtra is a state located on the Arabian coast of India, covering an area of 307,731 km2 (118,816 sq mi) or 9.84% of the total geographical area of India. [source] Its capital is Mumbai (Bombay) – the largest city in India, which is also rightly considered the country economic capital. Besides being “famous for its pleasant [...]

Continue reading about Spammy Affiliate Applications

When doing research for my affiliate program management book, “A Practical Guide to Affiliate Marketing”, I looked at 100 affiliate programs in the same vertical, and analyzed their program agreements. The results were literally shocking:  51% of the merchants lacked Terms of Service agreements altogether, 36% had extremely generic ones, and only 13% of the affiliate [...]

Continue reading about Affiliate Program Agreement (Terms & Conditions) – Facts & Template

When doing research for my affiliate program management book, “A Practical Guide to Affiliate Marketing”, I looked at 100 affiliate programs in the same vertical, and analyzed their program agreements. The results were literally shocking: 51% of the merchants lacked Terms of Service agreements altogether, 36% had extremely generic ones, and only 13% of the [...]

Continue reading about Affiliate Program Agreement (Terms & Conditions) – Facts & Template

Geno on December 16th, 2008

The January 2009 issue of FeedFront, the official magazine of the Affiliate Summit, is already out, and I am privileged to have my article in it. It may be found on page 24, and in it I discuss the importance of having a call to activation interwoven into the very fabric of your affiliate program. [...]

Continue reading about FeedFront – Issue 4 Now Available

Geno on December 11th, 2008

Scott Jangro added a forum to his blog, and it occured to me: what a great add-on this plugin can be for WordPress-based affiliate websites! Simple:Press is hassle-free to install, and when properly handled, it can greatly enhance the visitor’s engagement with the affiliate’s website by allowing the former to discuss the topics of interest with other visitors and/or the owner of [...]

Continue reading about Affiliate Idea: Complementing Blogs with Forums

It is not unusual for an online merchant to wonder if they really should have a dedicated affiliate program manager, or if the responsibilities of the affiliate manager can be handled by an already employed member of their staff. To answer this question, you need to know what exactly an affiliate manager does, or rather, [...]

Continue reading about Affiliate Program Management: Areas of Responsibility