Spammy Affiliate Applications

Posted onLeave a commentCategoriesAffiliate Program Management, General Discussion

Maharashtra is a state located on the Arabian coast of India, covering an area of 307,731 km2 (118,816 sq mi) or 9.84% of the total geographical area of India. [source] Its capital is Mumbai (Bombay) – the largest city in India, which is also rightly considered the country economic capital. Besides being “famous for its pleasant Read More …

Affiliate Program Agreement (Terms & Conditions) – Facts & Template

Posted on8 CommentsCategoriesAffiliate Program Management, General Discussion

When doing research for my affiliate program management book, “A Practical Guide to Affiliate Marketing”, I looked at 100 affiliate programs in the same vertical, and analyzed their program agreements. The results were literally shocking: 51% of the merchants lacked Terms of Service agreements altogether, 36% had extremely generic ones, and only 13% of the Read More …

Affiliate Idea: Complementing Blogs with Forums

Posted onLeave a commentCategoriesGeneral Discussion, Thoughts for Affiliates

Scott Jangro added a forum to his blog, and it occured to me: what a great add-on this plugin can be for WordPress-based affiliate websites! Simple:Press is hassle-free to install, and when properly handled, it can greatly enhance the visitor’s engagement with the affiliate’s website by allowing the former to discuss the topics of interest Read More …

Affiliate Program Management: Areas of Responsibility

Posted on2 CommentsCategoriesAffiliate Program Management, General Discussion

It is not unusual for an online merchant to wonder if they really should have a dedicated affiliate program manager, or if the responsibilities of the affiliate manager can be handled by an already employed member of their staff. To answer this question, you need to know what exactly an affiliate manager does, or rather, Read More …

Motivating Affiliates by Threat: Dead-End Strategy

Posted on9 CommentsCategoriesAffiliate Program Management, General Discussion, Leadership

Several times a month an affiliate receives e-mails where merchants are threatening to remove him/her from their affiliate programs if the affiliate does not become “active”. Another thread was started on this topic at ABestWeb [see it here] just today. And while I could write up a whole post on why I believe that affiliate Read More …