Five Pillars of Social Website’s Success

Posted onLeave a commentCategoriesGeneral Discussion, Online Marketing

Paraphrasing Seth Godin’s points on what people are looking for when they are visiting social websites, we would arrive at the following list: Finding like-minded people Communicating and socializing Building own popularity Staying on top of news Entertaining oneself and “making noise” Satisfaction of the above needs will build up popularity and loyal following of Read More …

Connecticut SB 806 Bill Approved. North Carolina Next?

Posted onLeave a commentCategoriesAffiliate / Advertising Tax, Affiliate Program Management, Announcements, General Discussion

Since the time I’ve blogged about the implications of the CA Bill AB 178 for affiliates, Melanie Seery posted the following two news: (i) Connecticut’s bill was approved in the Join Finance Committee, and (ii) North Carolina is now also looking in the same direction. Regarding Connecticut Melanie wrote: The  Joint Finance Committee vote was Read More …

Meaning of CA Bill AB 178 for Affiliates

Posted on4 CommentsCategoriesAffiliate / Advertising Tax, General Discussion, Thoughts for Affiliates

Numerous concerned affiliates have been e-mailing me about the California online sales tax bill AB 178 asking for a concise clarification of what this situation really means for affiliates. I believe we should be looking at two sets of implications here: (a) the immediate (state-specific), and (b) the wider (nationally-spread) ones. Let’s briefly look at Read More …