I was doing a competitive analysis of vertical-specific affiliate programs for a client, and had to read through some 25 affiliate program descriptions. Here are the 5 common problems that I have noticed being repeated by different merchants:
1) Missing Information
Many merchants leave out such important information as (i) cookie duration (we all know that these [...]
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Last week I blogged about the three R’s of affiliate program management success. Today I would like to list the three P’s that I believe to be pivotal to one’s success as an affiliate. I have noticed these three things in every super affiliate I know, and today I would like to share my observations [...]
A few days ago a friend of mine was terminated from an affiliate program of a Fortune 100 merchant which is run on an affiliate network, and managed by the network itself. I do not want to focus on the names here (no matter how much I wish to do so), as the focus should [...]
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On Saturday (April 25), Melanie Seery posted an update on Minnesota’s affiliate tax bill, which was voted to pass earlier that day. On that same evening Minnesota Public Radio’s reporter, Tom Scheck, reported on Twitter that the “bill needed 68 votes to pass” and “DFL Rep. Tom Rukavina orally switched his vote at last minute [...]
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Jason Rubacky’s “unique content tips” he’s been systematically posting in ShareASale’s blog since April 17 reminded me of an one amazing post made by Rand Fishkin earlier this month. In it Rand listed and discussed 21 tips that every blogger simply must incorporate into their overall blogging strategy if they want that blog to be [...]
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Several days ago a merchant has contacted me with a good question. They have decided to build an in-house affiliate program, but they do not want to mess with payments, and would much rather outsource the payment part to a third party. So, if they manage their program in-house, track things with a self-hosted software, [...]
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Earlier today eMarketer has published some interesting data on blogging, bloggers and blog readers. In their report they’ve looked at the US blogging landscape. While many bloggers fo live outside the United States, here are the two main reasons why it is important to know what is going on in the US:
(i) According to the [...]
Continue reading about Blogging To Continue Blooming. Trends & Statistics.
Earlier today eMarketer has published some interesting data on blogging, bloggers and blog readers. In their report they’ve looked at the US blogging landscape. While many bloggers fo live outside the United States, here are the two main reasons why it is important to know what is going on in the US:
(i) According to the [...]
Continue reading about Blogging To Continue Blooming. Trends & Statistics.
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