March 2011 - Affiliate Marketing Blog by Geno Prussakov
Geno Prussakov on March 31st, 2011

Over the past few years, the investment attractiveness of Russia and its markets have improved, but there’s still a lot of room to grow. Yesterday (on March 30, 2011), the President of the country proposed a 10-step plan on how to improve Russia’s investment climate [tweeting about it as well], preceding it with some solid […]

Continue reading about Medvedev, Russia’s Investment Climate and Affiliate Marketing

Geno Prussakov on March 30th, 2011

Earlier this morning Business Insider reported: Salesforce just spent $276 million in cash and $50 million in stock to acquire Radian6, which makes tools for big companies to monitor their social media presence, the company has just announced. While not being as dollar-impressive as the acquisition I’ve written about yesterday, this one is quite significant […]

Continue reading about Salesforce Acquires Radian6, Line Between Social & CRM Blurring

Geno Prussakov on March 29th, 2011

Yesterday, shortly after the announcement of eBay’s plans to acquire GSI Commerce (a $2.4 billion deal), a friend, colleague and former director of Econsultancy US, Rebecca Lieb, tweeted: GSI Commerce has a number of impressive assets, including an affiliate network they acquired in late 2009, and “180 clients including 31 of the Internet Retailer Top […]

Continue reading about eBay’s Acquisition of GSI Commerce & Its Ecommerce Implications

Geno Prussakov on March 28th, 2011

It’s appalling, but it happens every time there is a disaster — people try to profit off other people’s grief. After the devastating magnitude 9.0 earthquake and tsunami of March 11, 2011, Japan is in much pain, but hundreds of fraudsters are actively capitalizing on the tragedy. On March 15 (just 4 days after the […]

Continue reading about Japan Relief: 10 Legit Websites for Online Donations

Geno Prussakov on March 25th, 2011

Very few people know it, but I have an unfinished Master’s level counseling psychology degree. As many of my blog’s readers (and marketers, in general), I too am greatly fascinated by everything connected with how our mind works and how brain influences what we do, and how we do it. Since it’s Friday again, I’d […]

Continue reading about 5 Greatest Psychology & Persuasion Experts to Follow on Twitter

Geno Prussakov on March 24th, 2011

In conjunction with the growing popularity of news connected with the affiliate nexus tax bills and laws passed in various states, a number of merchants have approached me asking a question that may be summarized as follows: Can the use of web hosting servers in another state be considered grounds for tax nexus in that […]

Continue reading about Can Location of Web Server Constitute Tax Nexus?

Geno Prussakov on March 23rd, 2011

On Thursday, March 10, 2011 Illinois Governor Pat Quinn signed into law a bill that prescribes collection of an Internet sales tax (6.25%) from retailers who have more than $10,000 in annualĀ  online sales in the state of Illinois [more on it here]. The law also applies to sales driven for merchants through their Illinois-based […]

Continue reading about Illinois Internet Sales Tax: Expected Consequences Come Home

Geno Prussakov on March 22nd, 2011

Earlier this morning a new RingRevenue press release has hit the wire. It covers how financial services marketers are benefiting from call performance marketing, and also introduces a white paper case study on financial services. The white paper is an interesting read, discussing the challenges facing financial services marketers today and detailing how Progrexion Marketing […]

Continue reading about Pay Per Call Marketing: Adoption by Financial Services Industry

Geno Prussakov on March 21st, 2011

On Saturday my Google Alerts notified me of an article at which talked about a merchant agreeing to settle with the Federal Trade Commission (FTC), having “signed a consent agreement and agreed to pay $250,000 for deceptively representing that endorsements … that were posted on blogs or other websites created by Legacy’s affiliates.” Sad […]

Continue reading about Merchant to Pay FTC $250,000 Over Missing Affiliate Disclosures

Geno Prussakov on March 18th, 2011

Regardless of what type of online marketing you are involved in, I am certain you will benefit from at least a few of the lists I’ve put together in the past. Today I’ve decided to compile them all into one big list (for better digestibility and use). You may find the list below. If you […]

Continue reading about 20 Twitter Lists for Online Marketers to Follow