March 2011

Medvedev, Russia's Investment Climate and Affiliate Marketing

Over the past few years, the investment attractiveness of Russia and its markets have improved, but there’s still a lot of room to grow. Yesterday (on March 30, 2011), the President of the country proposed a 10-step plan on how to improve Russia’s investment climate [tweeting about it as well], […]

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Salesforce Acquires Radian6, Line Between Social & CRM Blurring

Earlier this morning Business Insider reported: Salesforce just spent $276 million in cash and $50 million in stock to acquire Radian6, which makes tools for big companies to monitor their social media presence, the company has just announced. While not being as dollar-impressive as the acquisition I’ve written about yesterday,

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eBay's Acquisition of GSI Commerce & Its Ecommerce Implications

Yesterday, shortly after the announcement of eBay’s plans to acquire GSI Commerce (a $2.4 billion deal), a friend, colleague and former director of Econsultancy US, Rebecca Lieb, tweeted: GSI Commerce has a number of impressive assets, including an affiliate network they acquired in late 2009, and “180 clients including 31

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5 Greatest Psychology & Persuasion Experts to Follow on Twitter

Very few people know it, but I have an unfinished Master’s level counseling psychology degree. As many of my blog’s readers (and marketers, in general), I too am greatly fascinated by everything connected with how our mind works and how brain influences what we do, and how we do it.

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Can Location of Web Server Constitute Tax Nexus?

In conjunction with the growing popularity of news connected with the affiliate nexus tax bills and laws passed in various states, a number of merchants have approached me asking a question that may be summarized as follows: Can the use of web hosting servers in another state be considered grounds

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Illinois Internet Sales Tax: Expected Consequences Come Home

On Thursday, March 10, 2011 Illinois Governor Pat Quinn signed into law a bill that prescribes collection of an Internet sales tax (6.25%) from retailers who have more than $10,000 in annual  online sales in the state of Illinois [more on it here]. The law also applies to sales driven

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Pay Per Call Marketing: Adoption by Financial Services Industry

Earlier this morning a new RingRevenue press release has hit the wire. It covers how financial services marketers are benefiting from call performance marketing, and also introduces a white paper case study on financial services. The white paper is an interesting read, discussing the challenges facing financial services marketers today

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Merchant to Pay FTC $250,000 Over Missing Affiliate Disclosures

On Saturday my Google Alerts notified me of an article at lexology.com which talked about a merchant agreeing to settle with the Federal Trade Commission (FTC), having “signed a consent agreement and agreed to pay $250,000 for deceptively representing that endorsements … that were posted on blogs or other websites

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