With the fairly recent Google’s “Farmer” Algorithm Update multiple bloggers (affiliates in particular) became concerned (subject also brought up by Joe Sousa in his recent post here), and started wondering if they (as content producers) may be affected by it. The short answer is: “No, as long as what you […]
Should Bloggers Worry About Google's "Farmer" Algorithm Update? Read More »
Earlier this morning the Performance Marketing Association has made a blog post dedicated to the recent media coverage on the subject of affiliate nexus tax. Funny how it is, but I had a closely related idea in mind for my today’s blog post as well. Related, but not identically the
10 Articles to Read on Affiliate Nexus or So-Called Amazon Tax Read More »
Over 10 days ago I asked affiliates to help me figure out what pieces of information they really want to see listed in affiliate program descriptions. As you may remember, I came up with 9 options, put them into a ranking poll, and asked affiliates to prioritize them. Today I’d
Top 5 Pieces of Program Information Affiliates Care About Read More »
It’s been a while since I have written my last book, and today I’m really excited to announce my newest one! My first comprehensive affiliate program management “how to” manual is coming out just a month . The book will be a part of Wiley/Sybex‘s famous An Hour a Day
New Affiliate Marketing "How To" Book on the Horizon! Read More »
I’ve had a privilege to speak at PubCon South 2011 which, as is already customary for the Spring PubCons, took place in Austin, TX on March 8-9, 2011. Beautiful weather, great crowd of people, quality sessions, and great discussions. Even though I flew over just for the first of the
Affiliate Marketing at PubCon South 2011… in Pictures Read More »
Yesterday morning Toys R Us announced their “Be R Fan Sweepstakes” Facebook campaign. Essentially, they’re looking to increase their Facebook fan-base (now more frequently known as “Likes”) from about 1.25 million to 1.5 million. The company’s email read: Like Toys”R”Us on Facebook Enter now on Facebook for a chance to
Toys R Us and Value of Facebook Fans (Likes) Read More »
Two interesting things have happened over the past few days — not in any way interconnected, but both related to the topic of monetizing consumer interest in certain types of services. Google Bought an Affiliate Website Acquisitions of affiliate websites by larger corporations don’t occur every month (the last large
Google Buys Affiliate Site; Skype Opens for Advertising Read More »
<! @page { margin: 0.79in } P { margin-bottom: 0.08in } –>Out of all fee/payment-related questions asked by prospective clients (for outsourced affiliate program management) one of the most frequent ones that I have ever heard is this: Would you work for performance bonus only? This question is especially common
Outsourced Program Manager Fees: Performance Bonus Basis Read More »
As I was packing for PubCon South 2011 at Austin (8-9 March) — where I will be speaking on the affiliate management components the majority of merchants miss — I told my wife that I should order more business cards soon, as I’m running low on them. My daughter (important:
Branding Done Right: ShareASale Case Read More »
Comment spam, a common form of spamdexing, has been a longstanding problem for blogs of all kinds. In search of “quick and easy backlinks” some people engage in it themselves, others hire “blog commenters” for as little as a couple hundred of bucks month (many which actually call themselves “SEO
Blog Comment Spam: What It Is and 5 Funny Examples Read More »