Affiliate-Friendly Way of Handling Affiliate Tax

Posted on5 CommentsCategoriesAffiliate / Advertising Tax, Affiliate Program Management

A merchant who is setting up a new affiliate program wrote to me: I’ve read your new book, and am determined to create a 100% affiliate-friendly program, welcoming affiliates from all U.S. states. I understand that Amazon tax is a problem that many affiliates are concerned about. We are happy to collect the tax, making Read More …

Unwanted Affiliate Behavior To Watch Out For

Posted onLeave a commentCategoriesAffiliate Program Management, Spyware & Parasites

An affiliate program manager who is working on her affiliate program agreement wrote: I was looking through your site and the sample TOS you provide and came across paragraph 8.4. Two quick questions: Should we not allow our affiliates to have popups/popunders (even surveys)? Should we allow our affiliates to use cloaking codes to redirect Read More …

This Week’s 10 Most Retweeted Folks on My List

Posted onLeave a commentCategoriesGeneral Discussion

It is always fascinating to analyze who influences your thoughts (and, ultimately, actions!), and via what means. One of the channels through which mine are influenced is Twitter. Klout is telling me that when it comes to Twitter I’m most influenced by @sunshinetricia @esnagel @smallbiztrends @thegrok and @rehan. Awesome list! However, since some believe the Read More …

Affiliate Program Managers Must Blog. Here’s Why…

Posted on2 CommentsCategoriesAffiliate Program Management

A year ago when blogging about communication with affiliates at Econsultancy.com I summarized that while electronic messaging is by far the most preferred method (by affiliates), “the second avenue you want to be actively utilizing is your own company’s website” because almost 22% of affiliates [AffStat 2010 data] chose it by voting for either company Read More …

88 Percent of Top Online Retailers Are Not Mobile-Friendly. Are You?

Posted onLeave a commentCategoriesMobile, Online Marketing

As strange as it sounds, the vast majority of merchants from the Internet Retailer’s Top 500 list do not have mobile websites. Earlier this week The New York Times wrote: The potential for added revenue from mobile sales remains huge, retailers believe. EBay said that in 2010 it generated almost $2 billion in mobile sales, Read More …

California “Amazon Tax” Will Hurt 10,000 Small Businesses

Posted on10 CommentsCategoriesAffiliate / Advertising Tax

Yesterday’s issue of The Sacramento Bee, the capitol newspaper for California, contained an editorial which I simply couldn’t miss. Let’s start right with an excerpt from it: Amazon.com had $34 billion in sales last year, and is the world’s largest Internet retailer. Sadly, it remains a corporate citizen of questionable ethics. …The company bases its Read More …