There is only one event that can rightfully call itself “the biggest European affiliate and performance marketing event of the year”, and it is a4uexpo Europe.
Just as last year, in 2011 this conference is set to take place in the beautiful city of Munich, Germany — in the very beginning of the summer (June 7-8). The conference expects some 1,000 attendees this year, and I am privileged to be confirmed as one of the speakers.
As is customary with my conference presentations, in this European one I will focus on affiliate program management best practices. Here are the details of my upcoming a4uexpo session:
Common Mistakes Stagnating Your Affiliate Program’s Growth
In this dynamic presentation, we will focus on the common mistakes committed by merchants and affiliate managers. We’ll cover over a dozen of elements, integral to affiliate program growth, which are either being overlooked or misunderstood by the majority of affiliate managers. I will present the audience with concrete, immediately actionable tips on how to improve their affiliate programs. There won’t be one person who will leave this presentation without something to implement (majority — with dozens of tools and ideas). The session will end with a Q&A time.
Merchants, affiliate managers, anyone involved in affiliate program management
If you haven’t yet registered to attend this premier affiliate marketing conference, you can still get an early-bird discount of 100 Euro if you register before April 30 [details here]. Hope to see you in my session!