October 2011

The War Against Affiliate Marketing?

On Friday last week, Susan Payton has published an interesting (and important) article at Small Business Trends, entitling it The War Against Affiliate Marketing Continues. She started it with: “it seems to keep getting harder to run your business, thanks to companies that don’t want to support affiliate marketers”, and

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Bypassing the Affiliate: Coincidence or Strategy?

Between yesterday and today, a sequence of events has happened, raising an important question… Let me quickly reproduce them for you: I found a product I was interested in. It was one of the major — one of the top ones on The Top 500 List — e-tailers selling it.

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What Investment is Required to Launch Affiliate Program?

On Tuesday (October 18, 2011) the newest issue of FeedFront, the official magazine of Affiliate Summit, has become available for online viewing and download. In it, on page 18, you will find my new article, which answers the question in the title of this blog post — what money should

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Advanced Affiliate Program Management at Affiliate Summit West 2012

Yesterday evening I received a confirmation that one of my proposed sessions has been selected (yes, thanks to both your votes, and the votes of the conference’s Advisory Board and Founders) for Affiliate Summit West 2012 which will be traditionally held in Las Vegas, NV on January 8-10, 2012. This

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Twitter Contest: Guess Date and Time – Win Autographed Book

It seems like only yesterday I blogged about reaching 16,000 tweets, and the wins of focused tweeting, but the day before yesterday I’ve already crossed the 17,000 mark, and am now approaching a major milestone — that of 4,000 followers. And, as tweeted yesterday I’ve decided to put together a

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Interview with Rexanne Mancini on California Affiliate Tax

We’ve been monitoring what’s been happening in California with affiliate nexus tax over the years, and now that the bill AB155 is signed, and many merchants are re-instating and/or re-inviting California affiliates back into their programs, I thought it’d be interesting to get an affiliate take on these things, and

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UK M-Commerce Report with Affiliate Marketing Twist

Earlier today a4u released an M-Commerce Report, detailing the UK’s latest m-commerce statistics, considerations, and opportunities both for brands and affiliates. Here are just a few things that have caught my eye: Affiliate-Driven Mobile Sales Doubled Since the Start of 2011 Per Affiliate Window‘s observations “at the start of the

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