How Affiliate Marketing Works (Infographic)

Yesterday Performance Marketing Insights (a new conference by A4u) published an interesting infographic.


It is a pretty basic one, but gives one a good high-level view of “the performance marketing ecosystem.”

I have discussed this infographic with A4u’s Content Director, Chris Johnson. Chris has confirmed that their goal was to offer people an overview, or a “top-line diagram that can explain to anyone new or interested in the channel in layman’s terms how the fundamentals of performance marketing work.”

Needless to say, I was thrilled to see AM Navigator’s logo in the “Agency” box…

Here’s the full infographic:


I also have a free Performance Marketing Insights pass to give away to the first person who can tell which panel I am taking part in at this conference. Post your guess in the “Comments” below.

About Geno Prussakov

CEO & Founder of AM Navigator – an award-winning OPM agency. Founder & Chair of Affiliate Management Days conference. Author of numerous books including "Affiliate Program Management: An Hour a Day" (2011) and "Quick Start Guide to Affiliate Marketing" (2013), international speaker, marketing consultant, affiliate and influencer marketing evangelist.

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6 Responses to “How Affiliate Marketing Works (Infographic)”

  1. Jesse Morgan says:

    Im already attending but I know the answer. Looking forward to the session.
    Will you do something like this for AM Management pass?

  2. Rick Magennis says:

    Where should networks invest their resources in 2013 is the panel you are speaking on.

    Rick Magennis

  3. Very interesting infographic.

    I do wonder however why Acquisio is in the agencies section. From what I know, they’re a technology provider. Unless they offer management services as well, but that’s not mentioned on their website.

  4. […] Un infografic care face o descriere scurta a marketingului afiliat din afara. Ala de top. Mai important, sunt publicate cateva proiecte importante care fac multi multi bani din afiliere. Ochii mari! […]

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