January 2014 - Affiliate Marketing Blog by Geno Prussakov
Geno Prussakov on January 31st, 2014

Today is the last day of the (already extended) Early Bird registration period for Affiliate Management Days SF 2014. Combining the Early Bird rates with this coupon you will save nearly $740.00 on your pass. But why should you even care to attend this event? Even with this discount! Let me give you five reasons […]

Continue reading about Five Reasons You Must Attend Affiliate Management Days Conference

Geno Prussakov on January 29th, 2014

Just as any serious marketing campaign, your affiliate program must be managed. But what should you expect from your affiliate manager? What key responsibilities should you hold them accountable for (expecting data on them in the recurring reports)? My newest video is meant to answer all of these questions via an allegory of a building […]

Continue reading about Core Responsibilities of an Affiliate Program Manager

Geno Prussakov on January 24th, 2014

In the course of the past eight years I have authored four books. Three of them were on affiliate marketing; while the two most popular ones — A Practical Guide to Affiliate Marketing and Affiliate Program Management: An Hour a Day — were on affiliate program management. Not many people know it, and I am not the type […]

Continue reading about First-Ever Affiliate Management Workshop by Award-Winning Author

Geno Prussakov on January 23rd, 2014

Not only you may, but must… But first things first: As we are reaching out to publishers who cater to our client’s target market and have the potential of monetizing their websites through SelfMadeTravelAgent.com affiliate program, we’ve encountered a number of very similar replies within a pretty short period of time. Here is how one […]

Continue reading about May (or Shall) an Affiliate Promote Multiple Same Niche Merchants?

Geno Prussakov on January 21st, 2014

When asked about the avenues via which they like to find out about new affiliate programs, affiliates repeatedly point to affiliate network websites (and network-based directories) as one of their preferred methods of what I call “passive affiliate recruitment” (i.e. when they find you, as opposed to you reaching out to them). Per 2013 Affiliate Summit’s […]

Continue reading about 3 Underused Ways to Improve Affiliate Program Visibility on Network

Geno Prussakov on January 17th, 2014

When I post something on a social networking website (Google+, LinkedIn, Facebook, or Twitter) if I refer to a specific business or person, I always try to “tag” their name. …wherever possible, I should add. Sometimes it is easy, sometimes not. Having seen some surprising results in the past few months, today I decided to […]

Continue reading about When You Say “Affiliate” Top Social Networking Platforms Think…

Geno Prussakov on January 16th, 2014

Whether you have just launched an affiliate program, need affiliate management training for your team, or are already savvy enough to go way beyond the basics, knowing certain deadlines can save you significant amounts of money. There are two affiliate management conferences coming up in the Spring of 2014: one in San Francisco on March […]

Continue reading about Knowing Deadlines Saves You Money on Affiliate Management Knowledge

Geno Prussakov on January 9th, 2014

Let me start by saying that Fiverr is a great platform used by multiple upright affiliate marketers on a multitude of reasons. Some are finding affordable help (copywriters, web designers, coders, video production services, etc), others are earning money with Fiverr’s own affiliate program, but the group to which I want to draw your attention […]

Continue reading about How Rogue Affiliates Use Fiverr To Swindle Pay-Per-Lead Programs

Geno Prussakov on January 7th, 2014

An email came from a fellow veteran online marketer who is primarily focused on North America, but is looking to expand to Europe. The gist of his question read: Is there a site like Amazon that caters to all of Europe? (With his consent I am putting my answer into a blog post.) While Amazon’s […]

Continue reading about Looking to Expand to Europe? Review Amazon’s Top Competitors

Less than a week is left until “the biggest Affiliate Summit to date with over 5,000 attendees” [source] — Affiliate Summit West 2014. Shawn and Missy always put up a good show, and I’m sure this one will be no exception. This will be my 11th time attending and 10th time speaking at this conference. […]

Continue reading about 10th Time Speaking at Affiliate Summit: Free Consultations & Books!