Affiliate Management Days San Francisco 2014: Conference Recap

Posted onLeave a commentCategoriesAffiliate Program Management, Announcements

When opening up Affiliate Management Days San Francisco 2014 I said: “It seems like it was only yesterday that I said ‘Welcome to the first-ever Affiliate Management Days conference!’ but time flies, and I’m excited to welcome you to our fifth show already!!” The fifth AM Days conference has come and gone last month, but Read More …

Skimlinks Editor & Intelligent Linking: Interview with Alicia Navarro

Posted on1 CommentCategoriesThoughts for Affiliates

Half an hour ago Skimlinks, a technology provider used by thousands of website owners for monetization of their online properties, unveiled their new Skimlinks Editor. The new version is said to feature the “world’s first intelligent linking technology.” To dig a little deeper into what it is and how it works, I’ve connected with the Read More …

Which Content Influences Purchasing Decisions? Lessons for Affiliates

Posted on3 CommentsCategoriesThoughts for Affiliates

A recent Nielsen study, commissioned by inPowered, sought to shed light on “the role of content in the consumer decision making process.” Over a period of two months, they conducted in-person controlled lab tests where 900 respondents participated in online surveys. To measure the impact of online content on the respondents the latter had to Read More …