Tools for Affiliates and Advertisers
Phillip Brooks on January 21st, 2015

As I was preparing for my twelfth Affiliate Summit speaking appearance, looking into the various tools that affiliate managers may use to streamline their daily¬†activities, I took a dive into SEMrush. Some of the things I discovered pleasantly surprised me by their applicability to various affiliate marketing contexts. However, I was able to cover only […]

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Geno Prussakov on November 18th, 2013

Commission Junction affiliates will now notice a new tab in their “Account Manager” interface — one devoted to “Widgets.” Amazon has had these forever. Some other affiliate networks have been offering similar tools for a while too (e.g.: ShareASale’s Make-a-Page tool), and now Commission Junction is enabling affiliates with a possibility to create their own […]

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Geno Prussakov on August 21st, 2012

Every major affiliate network offers coupon feeds. Here are just a few examples: Commission Junction has a Coupon-Only Offers RSS Feed Google Affiliate Network has its Orange Links LinkShare’s LinkLocator is an equivalent API solution LinkConnector’s Coupon/Promotions Feed ShareASale¬† offers a Deals Database Feed AvantLink has its Dynamic Coupon Feed And you do not need […]

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Enhancing conversion with consumer reviews isn’t a new idea. It always works, even to the point of negative reviews having a positive effect on sales. Empowering affiliates to quickly put reviews (thematically-sorted across different merchants) to good use, and doing this in a manner than helps merchants monitor affiliate compliance with the FTC’s rules on […]

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Geno Prussakov on May 4th, 2011

There is no lack of interesting folks to follow in the affiliate marketing blogosphere (how can one not love a word like this …one bearing a connotation of intertwining that exists between blogs, especially when we’re talking an industry as close-knit as ours?). However, since it constantly develops and changes, I thought it would be […]

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Geno Prussakov on July 13th, 2010

If you’re a frequent reader of my blog, you know that I’m constantly on the lookout for new and unique technologies in affiliate marketing. It hit me the other day that there is an unparalleled technology used by AvantLink that I haven’t really heard much about even though it has been around for 5 years […]

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Geno Prussakov on June 23rd, 2010

A few days ago Clarke Duncan, one of the co-founders of Paid On Results UK affiliate network, sent me the following tweet: Paid On Results (POR) were the first affiliate network to create a deep-linking tool for affiliates, and this was back in 2005 [see the way it used to work]. Ever since then they […]

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Geno Prussakov on June 11th, 2010

Are you into web analytics yet? If you want to succeed in digital marketing, you must be! All successful marketers (regardless of their focus, but especially affiliate ones) constantly measure, test, tweak and improve, replicating and perfecting what works, and cutting off what doesn’t. Below I am listing the 20 Twitter accounts which I recommend […]

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Geno Prussakov on June 10th, 2010

Yesterday Google introduced a new split testing tool for paid search marketers that use AdWords to try — the AdWords Campaign Experiments (ACE) tool [see original announcement here]. Google’s below video explains how the only way of handling split tests in PPC marketing before was to conduct a “before and after analysis” where you would […]

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Geno Prussakov on June 7th, 2010

In case you haven’t heard, the Zappos’ PATRON (Public API for Translating Request to Object Notation), originally announced two months ago, is already in early beta phase, and developers can start playing with it. Shopping APIs are great for affiliate marketers that are technologically capable of putting them to use, creating online stores of their […]

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