How many different online marketing channels are you employing simultaneously? Let me guess… At least three; maybe five or more. If you’re reading my blog, then you, probably have an affiliate program. Besides it, you’re more than likely also engaged in paid search, SEO, social, possibly display and/or remarketing initiatives; maybe mobile, and video… And [...]
Continue reading about Will 2012 Be the Year of Attribution Modeling in Online Marketing?
Over the past couple of years, many of the world’s top business schools have become pretty active on social media, Twitter included. In fact, some maintain several accounts (for example, I could count 5 different Twitter account for University of Chicago’s Booth School of Management; yet, since my below ranking is based on follower-count, none [...]
Continue reading about World’s Top 20 Business Schools to Follow on Twitter
It’s Friday again, and the #FollowFriday undertone of this post seems to be more than appropriate. I don’t know about you, but the amount of information (from quality to mere noise) distributed via social media overwhelms me at times… So, as mentioned not too long ago, one of the methods that I use is that [...]
Continue reading about 7 Online Marketing Thought Leaders – When They Talk, I Listen
Quick timeline: Dec 1, 2011 — new brand’s website launched Dec 5, 2011 — official announcement and press release go live Jan 12, 2012 — second press release is published Dec 6, 2011 – Jan 18, 2012 — over a dozen of articles appear Analyzing the keywords that drive traffic to the website I see [...]
Continue reading about New Brand Claims Google Instant for Competitive Key Phrase
It’s been some time since my Top 20 Affiliate Marketing Bloggers to Watch in 2011 post. And besides the fact that one of these twenty has claimed her Affiliate Summit’s best blogger award (Tricia Meyer, who is now inspired to reach new blogging heights, and, of course, belongs on my below list), a few other [...]
Continue reading about 10 Affiliate Marketing Bloggers to Keep an Eye On in 2012
For ages there has been an inherent disconnect between the promotional method an incentive affiliate uses, and the end goal of every pay-per-lead program — or that of generating “potential sales contacts“. After all, when the chief end-user motivator is cashback, points, virtual currency, or anything of this kind, it is very hard to reap [...]
Continue reading about RingRevenue Bridges Gap Between Incentive Affiliates & PPL Programs
It is interesting to look back to (and analyze) the predictions that were made in late 2010 regarding 2011. Some of them were right on the money, some didn’t take root (yet)… But it’s time to create a similar post for the Year 2012, which is already here. So, just as it was for 2011 [...]
Continue reading about 40 Affiliate Marketing Predictions for 2012
I have done this in 2009, 2010, and in 2011. And now again, for the fourth time in a row I am happy to bring you worldwide affiliate marketing events (conferences, symposiums, conventions and expos) that are worth considering in 2012, which will be here in less than 3 days. As always, I am using [...]
Continue reading about Affiliate Marketing Conferences and Events – 2012
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