While there has been no lack of affiliate marketing conferences and events taking place every year, in 2013 their number expanded with quite a few new events added globally. I have been putting together (and constantly updating) lists of affiliate marketing conferences since 2009 and I can confidently say that […]
2014 Affiliate Marketing Conferences and Must-Attend Events Read More »
Have you heard of the Internet Retailer’s new Top Tech 2014 Guide yet? This is an eBook based on their 2012 research of “the leading solutions providers to America’s top 1,000 retailers.” Among the providers analyzed they also looked into “affiliate marketing vendors” used by North America’s leading 1,000 e-retailers.
Do Affiliates Drive $230 Billion in Sales to Top 1000 US e-Retailers? Read More »
Earlier this month an interesting email came to me from an advertiser whose affiliate program we started a few months ago (edit: on an affiliate network). Here’s the gist of it (with parts of the text re-worded to hide sensitive information): Recently, both of our main websites got hit by
If Hit by Search Engine Penalties, Do Not Close Affiliate Program! Read More »
In a new research devoted to e-commerce customer acquisition Custora has analyzed how people shop online when referred to e-tailers via different marketing channels. Having studied “72 million customers from 86 U.S. retailers across 14 industries” (over the past four years), they have found out that the top [tweetherder]3 most
Affiliate-Driven Customers Are 8 Percent More Valuable Than Average Read More »
Last week I held an affiliate marketing seminar at the Rotterdam School of Management (Erasmus University). Regardless of the fact that the MBA students just had an exam before it, the seminar produced a lively discussion [pictures here] with multiple good questions asked. One of the questions was: Is affiliate
Evangelism Marketing versus Affiliate Marketing Read More »
I can’t tell you how many times I’ve been asked about the earnings of the world’s top affiliate networks lately. So, I’ve decided to put together a blog post, aggregating the respective data. Unfortunately, not all affiliate networks release their quarterly or annual figures, and some that do, don’t single
2012 Affiliate Network Earnings and Year-over-Year Growth Read More »
In the course of 2012 I’ve put together two blog posts on the size of affiliate marketing: one on performance marketing worldwide, and another one on affiliate marketing Russia. Per sources quoted in the former post, in 2011 British affiliates were expected “to drive more than £5bn in e-commerce revenue.”
British Affiliate Marketing Comprises 6% of UK Internet Economy Read More »
It seems like only yesterday I’ve put together the post on 2012 predictions; but 2013 is already here, and it’s time for a new one. I have spoken with a number of key players in our industry, asking them to make their prognostications for 2013, and today I am happy
Affiliate Marketing Predictions for 2013 Read More »
Every year, since 2009 I am publishing a list of upcoming affiliate marketing conferences (here are links to the other three: 2010, 2011, 2012), and 2013 is not going to be an exception. Below you may find a compilation of all 2013 affiliate marketing conferences, trade shows, and conventions that
2013 Affiliate Marketing Conferences and Trade Shows to Attend Read More »
Last Friday I posted the first of my videos shot for Google Affiliate Network Client Summit 2012, preceding it with a comment that “I have shot four videos” total for Google, and that they were shot “in three different countries.” To remind you, each of the videos answers one specific
Affiliate Marketing Opportunities in the Evolving Online Landscape Read More »