One of my blog readers has e-mailed me a question about what commission to offer when launching an affiliate program. It is a good question. Therefore I have have decided to reply in a blog post. Truth be told, I have already addressed this question in detail in my A Practical Guide to Affiliate Marketing [...]
I have just looked over descriptions of several affiliate programs run by established brands, and noticed that some of them reward affiliates only for “new and unique” customers (wording retained, italics mine). Wow… They are pushing away thousands of affiliates on the pre-recruitment phase just by having that policy in place. In fact, this is [...]
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