Top Affiliate Program Categories on 6 U.S. Affiliate Networks

Posted on3 CommentsCategoriesAffiliate Program Management, Thoughts for Affiliates

Following up on my previous post (where I summarized my findings on the top affiliate niches based on a research we’ve conducted across six U.S. affiliate networks), today I am bringing you detailed breakdowns of the categories into which the top affiliate programs fall on each of the analyzed networks. Together with the top categories and the number of Read More …

Analysis of 550 Best Affiliate Programs Reveals Top 20 Niches

Posted on14 CommentsCategoriesAffiliate Program Management, Thoughts for Affiliates

Among questions most frequently asked about affiliate marketing, queries about “hot niches” and “best affiliate programs” always abound. There are various ways to reflect an affiliate program’s comparative ‘bestness’. CJ by Conversant utilizes a 5-bar scale, ShareASale places their top advertisers into a Top 100 PowerRank, Affiliate Window scores merchants according to their AWin Index. In some instances we enjoy a fairly clear understanding of the criteria Read More …

State of Content Affiliate-Driven eCommerce: Q4 2013 VigLink Report

Posted on1 CommentCategoriesAffiliate Program Management, Interviews, Online Marketing

Earlier this week VigLink announced the launch of its quarterly “content commerce reports.” They will be based on the data from the VigLink network of publishers/affiliates, and will be published with the goal of shedding light on key monetization metrics of the content marketing landscape. Here’s just one interesting piece of data from their very Read More …

Do Affiliates Drive $230 Billion in Sales to Top 1000 US e-Retailers?

Posted on9 CommentsCategoriesAffiliate Program Management, Online Marketing

Have you heard of the Internet Retailer’s new Top Tech 2014 Guide yet? This is an eBook based on their 2012 research of “the leading solutions providers to America’s top 1,000 retailers.” Among the providers analyzed they also looked into “affiliate marketing vendors” used by North America’s leading 1,000 e-retailers. They have ranked these based Read More …

Statistics on Blog / Content Monetization via Affiliate Links

Posted on3 CommentsCategoriesAffiliate Program Management, Thoughts for Affiliates

An affiliate network owner in a country where affiliate marketing is just developing has reached out to me recently. They are looking to attract more bloggers (and other quality content producers) to affiliate marketing, but with the majority of them monetizing via CPM and CPC models, getting them to switch to CPA models (CPS, CPL, Read More …

British Affiliate Marketing Comprises 6% of UK Internet Economy

Posted onLeave a commentCategoriesGeneral Discussion, Online Marketing

In the course of 2012 I’ve put together two blog posts on the size of affiliate marketing: one on performance marketing worldwide, and another one on affiliate marketing Russia. Per sources quoted in the former post, in 2011 British affiliates were expected “to drive more than £5bn in e-commerce revenue.” But now we have better Read More …

Affiliate Marketing in Russia: Market Size and Affiliate Networks

Posted on46 CommentsCategoriesAffiliate Program Management, General Discussion

While I do have a list of Eastern European affiliate networks here, many things have changed in the past two years (with many more than five affiliate networks available now in Russia), and it’s time for an updated (and dedicated) post on Russian affiliate networks and the overall state of affiliate marketing in Russia. Size Read More …

UK Affiliate Marketing in 2012 – Travel Vertical [REPORT]

Posted on1 CommentCategoriesAffiliate Program Management, Announcements, Thoughts for Affiliates

Last week a4u, in association with Commission Junction, released their inaugural Travel in Performance Marketing Report for 2012. Whilst not necessarily relevant to my all of my US-based readers (unless, of course, you market in the UK as well), the topics discussed include several important subjects, including mobile implementation, attribution solutions, long-tail affiliates, brand control Read More …