Geno on April 21st, 2010

Having surveyed over a thousand of affiliates “on their methods, preferences, and strategies”, Affiliate Summit has put together its newest 2010 AffStat Report [source], and made it open to public (free of charge) yesterday, April 20. I’ve been waiting for this one to be announced, and been glad to see it coming out two months [...]

Continue reading about AffStat 2010 Reveals Key Affiliate Expectations

Geno on December 24th, 2009

As the year 2009 is coming to an end, many are looking back to highlight the most popular trends and developments in their industries, and in a similar fashion I have decided to devote my today’s blog post to highlighting the top (most popular by the number of participants) affiliate polls that I’ve run in [...]

Continue reading about Top 7 Affiliate Marketing Polls of 2009

Three days ago Forrester Research, Inc. has published their “US Affiliate Marketing Forecast, 2009 To 2014″ based on based in interviews of “vendor and user companies, including Commission Junction, Intuit, LinkShare, Pepperjam.com, Performance Marketing Alliance, Stateless Systems, ValueClick, and Vertive” [details]. In it Forrester forecasts the affiliate marketing industry to grow from $1.9 billion in [...]

Continue reading about Forrester: US Affiliate Marketing Spend to Double in 5 Years

Geno on June 15th, 2009

A few days ago Shawn Collins wrote a good post on recruiting targeted affiliates, in the comments to which I suggested several more me methods of affiliate recruitment. Among these methods I have mentioned affiliate program directories as one of the ways to get a word about an affiliate program out. I personally have never [...]

Continue reading about Are Affiliate Program Directories Dying?

Geno on June 14th, 2009

It is good to see this year being so fruitful for affiliate marketing reports. In February Econsultancy released their UK Affiliate Census 2009. In March the US Affiliate Census 2009 was published.  Another great report — this time from the Affiliate Summit — is being released tomorrow, June 15, 2009. Thanks to Shawn Collins, I’ve [...]

Continue reading about AffStat 2009 Being Released. Sneak Peak.

Geno on June 4th, 2009

Let’s start with quick definitions first:
Lark (aka “morning person”) — individual boosting with energy from early in the morning, and not as productive late in the evening.
Owl — needs caffeine in the morning, cannot wake up without an alarm, most productive in the evenings and at late night hours.
Hummingbird — a person ready for action [...]

Continue reading about Affiliate Marketers are Mostly Hummingbirds

Geno on January 26th, 2009

Just to remind you all, eConsultancy is looking for affiliates to participate in their Affiliate Census report for 2009, and the cut off date is tomorrow (27 January 2009)
Being a UK company, last year they focused solely on the UK affiliates. This year they are also covering the US market, and this is definitely good [...]

Continue reading about Affiliate Census 2009 – Deadline is Tomorrow