In late 2014, a good friend (who serves as a high-level executive of a major publishing outlet) authored and rolled out his new book. Looking for ways to increase its sales, he reached out to me asking how we could utilize the power of affiliate marketing to aid in his objective. The only […]
Direct Revenue Share Affiliate Programs and Online Marketplaces Read More »
As I was consulting a client on how they can improve their affiliate program further, the question of leaks came up. In fact, if I were asked to pinpoint just one thing that always turns an affiliate away from a merchant, without hesitation I’d say “leaks”. As explained in my
Phone Tracking of Affiliate Referrals …the RingRevenue Way Read More »
There has been much talk and worry about the ‘Do Not Track’ legislation proposed by Federal Trade Commission in early December 2010, and now that Google’s Chrome and Mozilla’s Firefox both have plugins/features to block certain types of third party cookies (and we also know that Internet Explorer 9 is
Will FTC's 'Do Not Track' Proposal Affect Affiliate Marketing? Read More »
One of the more popular solutions for in-house affiliate program tracking and management is Post Affiliate Pro by Quality Unit. I’ve known Viktor Zeman, the CEO of Quality Unit and one of the original developers of this software, for some time already. So, I decided to reach out to him
Interview on Affiliate Program Software, Post Affiliate Pro and More Read More »
A merchant who is planning on starting an affiliate program, has studied my Online Guide to Affiliate Marketing and emailed me this question: Can you please give me a quick overview of the pros and cons of running our program in-house or going with a network like Google’s Affiliate network?
Run Affiliate Program In-House or on Affiliate Network? Read More »
Many people come to my blog searching for “free affiliate tracking software”. There are a number of free (and inexpensive) scripts that merchants can install on their server to start an affiliate program. Here’s just a brief list: Affiliate Program Script Cosmic AffiliateClick SimpleAffiliate TigerTom’s Affiliate Program Software TWSC Affiliate
Free Affiliate Tracking Software Read More »
In my post on the affiliate program setup expenses to be aware of I have mentioned that not all affiliate programs are based on affiliate networks. Many are being run in house: on self- or remotely hosted (and sometimes even internally-developed) software. Amazon and eBay, for example, run their affiliate
Affiliate Program Software – Options to Consider Read More »