Will FTC’s ‘Do Not Track’ Proposal Affect Affiliate Marketing?

Posted on14 CommentsCategoriesAffiliate Program Management, General Discussion, Thoughts for Affiliates

There has been much talk and worry about the ‘Do Not Track’ legislation proposed by Federal Trade Commission in early December 2010, and now that Google’s Chrome and Mozilla’s Firefox both have plugins/features to block certain types of third party cookies (and we also know that Internet Explorer 9 is gonna have it too) the Read More …

Run Affiliate Program In-House or on Affiliate Network?

Posted on4 CommentsCategoriesAffiliate Program Management, General Discussion

A merchant who is planning on starting an affiliate program, has studied my Online Guide to Affiliate Marketing and emailed me this question: Can you please give me a quick overview of the pros and cons of running our program in-house or going with a network like Google’s Affiliate network? Good question. There are indeed Read More …

Free Affiliate Tracking Software

Posted on4 CommentsCategoriesAffiliate Program Management, Affiliate Promos & Bonuses, General Discussion, Leadership, Online Marketing, Thoughts for Affiliates

Many people come to my blog searching for “free affiliate tracking software”. There are a number of free (and inexpensive) scripts that merchants can install on their server to start an affiliate program. Here’s just a brief list: Affiliate Program Script Cosmic AffiliateClick SimpleAffiliate TigerTom’s Affiliate Program Software TWSC Affiliate Lite Additionally, some shopping carts Read More …