Geno on July 13th, 2009

Shawn Collins’ recent post reminded me once again how often the term “affiliate” is being misunderstood. When looking at how it is defined in any literature on business and economics, we will see the following: “The term ‘affiliate’ means any company that controls, is controlled by, or is under common control with another company” /Compilation [...]

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Geno on July 7th, 2009

Looking through the 100 Thoughts on Marketing list Valeria Maltoni has put together earlier today, and thinking of what works best in affiliate marketing, I have decided to compile a list of practical tips for affiliates to use. I’ve come up with 30 thoughts, some of which I have borrowed from Valeria’s list, others — [...]

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Almost three weeks have passed since I have blogged about keyword-rich domains as a part of the peel-the-inventory method, but after reading today’s post on the topic by Ann Smarty, I have decided to single this one idea out, and write about it separately. I have seen this method working for my translation website, and [...]

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Geno on February 17th, 2009

Yesterday, I tweeted asking people for a recommendation on a good coffee grinder suitable for espresso grind, and a friend has recommended me a good one, linking to Amazon through his affiliate link. You may read the rest of story here, but my today’s focus is not on that story alone. Today I didn’t tweet [...]

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Geno on January 27th, 2009

There have been questions coming from affiliates regarding the new Internet Explorer’s ( IE8 ) InPrivate Browsing function and its possible negative effect on affiliate marketing. InPrivate Browsing essentially allows the web user to surf the web in the “incognito mode” or leaving no entries in the browser history, no cookies, and no cached files. [...]

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Geno on January 21st, 2009

One of the most burning questions every affiliate program manager has is “How does one effectively recruits quality affiliates?” I believe that that a successful affiliate recruitment campaign rests on six pillars. These are: Software Social Media Search Engines Second-Tier Affiliates Summits and Symposiums Symbiosis (or Recruitment Campaigns) I invite you to read more about [...]

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