Top Affiliate Program Categories on 6 U.S. Affiliate Networks

Posted on3 CommentsCategoriesAffiliate Program Management, Thoughts for Affiliates

Following up on my previous post (where I summarized my findings on the top affiliate niches based on a research we’ve conducted across six U.S. affiliate networks), today I am bringing you detailed breakdowns of the categories into which the top affiliate programs fall on each of the analyzed networks. Together with the top categories and the number of Read More …

3 Underused Ways to Improve Affiliate Program Visibility on Network

Posted on5 CommentsCategoriesAffiliate Program Management

When asked about the avenues via which they like to find out about new affiliate programs, affiliates repeatedly point to affiliate network websites (and network-based directories) as one of their preferred methods of what I call “passive affiliate recruitment” (i.e. when they find you, as opposed to you reaching out to them). Per 2013 Affiliate Summit’s Read More …

Do Affiliates Drive $230 Billion in Sales to Top 1000 US e-Retailers?

Posted on9 CommentsCategoriesAffiliate Program Management, Online Marketing

Have you heard of the Internet Retailer’s new Top Tech 2014 Guide yet? This is an eBook based on their 2012 research of “the leading solutions providers to America’s top 1,000 retailers.” Among the providers analyzed they also looked into “affiliate marketing vendors” used by North America’s leading 1,000 e-retailers. They have ranked these based Read More …

Commission Junction Introduces New Affiliate Tool: Product Widgets

Posted on4 CommentsCategoriesAffiliate Tools, Thoughts for Affiliates

Commission Junction affiliates will now notice a new tab in their “Account Manager” interface — one devoted to “Widgets.” Amazon has had these forever. Some other affiliate networks have been offering similar tools for a while too (e.g.: ShareASale’s Make-a-Page tool), and now Commission Junction is enabling affiliates with a possibility to create their own Read More …

Affiliate Recruitment Case Study: How to Find New CJ Publishers

Posted on3 CommentsCategoriesAffiliate Program Management

A month ago I blogged about a new structure-based affiliate recruitment tool offered by Commission Junction (CJ) to advertisers who run their affiliate programs on their network. Since then CJ has improved the “Search” function, expanding it to include all affiliates (including new ones) on the network, and not only those that have a ranking Read More …

Commission Junction (CJ) Launches Affiliate Recruitment Tool (Beta)

Posted on1 CommentCategoriesAffiliate Program Management, Announcements

One of the world’s major affiliate networks, Commission Junction (CJ), has launched an internal affiliate recruitment tool. If you are a CJ advertiser, you may now find it by going to “Manage Publishers” tab, and proceeding to “Publisher Recruitment (beta)” sub-tab: The two tabs to the left of this newest tab have been available on Read More …

In a Relationship-Led Business, Little Things Make a Big Difference

Posted onLeave a commentCategoriesAffiliate Program Management, General Discussion

I often talk about affiliate marketing being an industry that’s built on relationships. While it is a performance industry with everyone’s focus being on the bottom line, you get more out of your affiliate programme if you have good relationships with your affiliates. This works both ways – the affiliates that have the best relationships Read More …

In Affiliate Profiles More Is Not Always Better

Posted on5 CommentsCategoriesAffiliate Program Management, Thoughts for Affiliates

On Monday morning I tweeted: Affiliates, when setting up affiliate network acct do NOT put “None” into incentive program description. It marks you as incentive affiliate — Geno Prussakov (@ePrussakov) May 21, 2012 I have been getting questions about that tweet. So, let me elaborate on it, as I believe it to be important. Here’s Read More …

Commission Junction Now Allows Merchants to Bulk Upload Text Links

Posted on2 CommentsCategoriesAffiliate Program Management

For years I’ve pleaded with affiliate networks to follow ShareASale’s example and allow merchants to mass-upload creatives. A couple of weeks ago I’ve once again exchanged messages with Commission Junction (this time on Twitter): Yesterday I’ve noticed that CJ has introduced a new sleek “Links” interface, and has also made banner upload a little easier; Read More …