Every time I buy something I try to do it through an affiliate link (my modest attempt to ensure affiliate marketing does grow to $4 billion by 2014). That is why you’ll often see me tweeting out requests for an affiliate link to this or that merchant… So, prior to placing an order I (a) [...]
Continue reading about Concise Example of Solid Affiliate Program Policy
On Monday, August 8, Pace Lattin of Performance Marketing Insider has drawn the industry’s attention to a lawsuit filed by Reese Richman LLP, the subject of which is “questionable and possibly illegal behavior … by hijacking search queries.” Pace wrote: Using a technology by Paxfire, supposedly DNS redirects from searches on Bing, Yahoo and Google [...]
Continue reading about Paxfire or How ISPs Hijack Traffic and Affiliate Commissions
Yesterday Matt Swan of Affiliate Window has published an Econsultancy.com post with some interesting data on the changes in affiliate promotional methods they’ve registered at Affiliate Window apparently predominantly in the UK. Having analyzed the top 20 affiliates in their affiliate network, and relying on affiliate self-categorization, they have noticed the following: In January 2005 [...]
Continue reading about Primary Affiliate Promotional Methods in the USA
There has been much talk and worry about the ‘Do Not Track’ legislation proposed by Federal Trade Commission in early December 2010, and now that Google’s Chrome and Mozilla’s Firefox both have plugins/features to block certain types of third party cookies (and we also know that Internet Explorer 9 is gonna have it too) the [...]
Continue reading about Will FTC’s ‘Do Not Track’ Proposal Affect Affiliate Marketing?
Coincidentally or not, but 3 of the 6 major US affiliate networks — and here I imply Commission Junction, LinkShare, buy.at, ShareASale, Google Affiliate Network and AvantLink — announced holiday deals and offers of their merchants on November 17, 2010. These are: LinkShare affiliate network (in a blog post): ShareASale affiliate network (internally through affiliate [...]
Continue reading about Affiliate Networks Announce Holiday Deals and Offers
If you run an affiliate program on Commission Junction you should have noticed a new sub-tab appear in your “CJ Account Manager” a week or two ago — the Flex ID sub-tab: I am surprised no one has blogged about it yet (maybe Commission Junction itself should start a blog where they could announce new [...]
Continue reading about Commission Junction Introduces Flex ID Mapping
On Tuesday (November 2, 2010) LinkShare affiliate network announced its Q3 2010 progress and highlights: LinkShare in Q3 2010 …more than 110 new advertisers joined the LinkShare Network in the third quarter of 2010, an increase of 25 percent compared to the same quarter in 2009. More than 1,000 advertisers are now part of the [...]
Continue reading about LinkShare vs Commission Junction: Comparing Q3 2010 Results
Having surveyed more than 5,000 affiliates and merchants, and having conducted “dozens of discussions with industry experts and insiders”, Revenue Performance has announced the top ranked affiliate networks in the performance marketing industry. Some of the results may look surprising, others logical, but overall, it’s an interesting ranking, and I am pleased to see that [...]
Continue reading about Top 20 Affiliate Networks Chosen by 5000 Affiliate Marketers
An affiliate emailed me the following question about a program run on an affiliate network: I’d like you to send me a custom text link that I can modify as necessary — the html code in which I can plug in any web address and text. The answer will depend on the affiliate network. Some [...]
Continue reading about Custom Linking on LinkShare, ShareASale & Commission Junction
Todd Farmer had just relaunched his AffPlan with a new Affiliate Strategies session: Good to see the good project being reborn. I still remember greeting their very first podcast a year and 29 days ago. I’ve just noticed that the AffPlan.com website profiles the top 4 US affiliate networks, listing some interesting information about each: [...]
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