coupon affiliates Archives - Affiliate Marketing Blog by Geno Prussakov
Eric Nagel on October 5th, 2016

Note from Geno Prussakov: This is a¬†guest blog post from Eric Nagel: Coupons are a necessary component for most e-commerce sites: The online coupon market is worth about $4 billion a year Majority of US Internet Users Will Redeem Digital Coupons So now that you’ve seen how important it is to offer your shoppers coupons […]

Continue reading about How To Get Your Deals Listed on Coupon Websites

Geno Prussakov on July 30th, 2014

Earlier this month The Wall Street Journal published an interesting article where Miriam Gottfried drew an analogy between a coupon affiliate and a sandwich shop assistant compensated on performance basis. Here’s how the reporter’s illustration went: Imagine you own a sandwich shop and want to bring in new customers. You recruit five assistants and give […]

Continue reading about RetailMeNot, Wall Street Journal, Thoughts on Coupon Affiliates

Geno Prussakov on March 27th, 2013

Whether you call them coupons, vouchers or promo codes, the customer demand for them is hot. The debate around the value of coupon affiliates, however, is even hotter. The dilemma for online merchants may be summarized as follows: Is it even possible to have productive partnerships with coupon affiliates? Some believe it is not. Others […]

Continue reading about Affiliate Coupon Code Compliance Guide Developed and Released

Geno Prussakov on February 25th, 2013

Last Friday another affiliate-marketing-may-be-dead article has been published. Authored by Jamie Salvatori, founder and owner of (an online store selling unique “curiously awesome” gifts), this Practical eCommerce article started by calling coupon affiliate sites “parasites that should be eliminated from the web” and argued: Coupon and deal websites provide zero value. Sorry, but broadcasting […]

Continue reading about Coupon Affiliate Sites: Do (and Can) They Provide Value?

Geno Prussakov on August 21st, 2012

Every major affiliate network offers coupon feeds. Here are just a few examples: Commission Junction has a Coupon-Only Offers RSS Feed Google Affiliate Network has its Orange Links LinkShare’s LinkLocator is an equivalent API solution LinkConnector’s Coupon/Promotions Feed ShareASale¬† offers a Deals Database Feed AvantLink has its Dynamic Coupon Feed And you do not need […]

Continue reading about 7 Affiliate Coupon Feed Solutions to Automate Integration

Geno Prussakov on June 21st, 2012

Less than three weeks have passed since our announcement of one affiliate acquiring another one for nearly $135 million, and today we’re happy to report another major merger. This time we’re noticing something similar yet different — Valpak, a company traditionally focused on “offline” coupons, is being merged with, a major affiliate coupon site […]

Continue reading about Valpak Gets Into Affiliate Marketing – Acquisition

Geno Prussakov on April 3rd, 2012

I have received an interesting email from a Europe-based affiliate program manager. Here’s an excerpt which reflects its essence (image, obviously, introduced by me): I’m an affiliate manager for [company name here] and my goal is to find out if it makes sense to use a cookie blocker to avoid paying commissions to couponing websites […]

Continue reading about Affiliates and the Problem of Last Minute Coupon Search

Geno Prussakov on February 5th, 2011

Yesterday as I was adding new coupons for a ShareASale-based affiliate program I have noticed a little (but a very significant) addition to one of the fields you can fill out when adding a coupon/deal to the network. They now have a field for special commission to be applied on coupon/deal transactions. The fine print […]

Continue reading about ShareASale — Affiliate Network That Cares About Affiliates

Geno Prussakov on November 17th, 2010

Having surveyed over 8,500 consumers on questions related to online coupon use, together with MyType have released a very interesting study that many online marketers should find of help. The study profiles the demographics and psycho-graphics of both coupon “lovers” and coupon “avoiders.” One of the more surprising findings was that six-figure earners are […]

Continue reading about and MyType Profile Coupon Lovers & Avoiders [STUDY]

Geno Prussakov on November 8th, 2010

In case you haven’t seen Eric Nagel‘s tweet this morning, here it is: This affiliate is selling his website. In my opinion, this project/site of his is a great proof of the fact that affiliate marketing is alive and kicking. Of course, the coupon/discount focus of the website (a huge advantage in any economy, […]

Continue reading about Affiliate Site Goes from Zero to US Average Yearly Salary