It’s Friday again, and the #FollowFriday undertone of this post seems to be more than appropriate. I don’t know about you, but the amount of information (from quality to mere noise) distributed via social media overwhelms me at times… So, as mentioned not too long ago, one of the methods that I use is that [...]
Continue reading about 7 Online Marketing Thought Leaders – When They Talk, I Listen
Regardless of what type of online marketing you are involved in, I am certain you will benefit from at least a few of the lists I’ve put together in the past. Today I’ve decided to compile them all into one big list (for better digestibility and use). You may find the list below. If you [...]
Continue reading about 20 Twitter Lists for Online Marketers to Follow
What is a hashtag in the first place? Twitter itself defines this # sign as a symbol “used to mark keywords or topics in a Tweet… created organically by Twitter users as a way to categorize messages” [source]. As The New Yorker put it Twitter hashtags are “used to mark phrases or names, in order [...]
Continue reading about 10 Twitter Hashtags for Online Marketers to Follow
In the course of this week I’ve stumbled upon a number of excellent articles which I haven’t had a chance to quote or reference in the posts I’ve made. Hence, the decision to put together this list. I believe that every digital marketer and/or anyone involved in ecommerce will find these of help (especially now [...]
Continue reading about Digital Marketing & Ecommerce Articles of the Week
From all definitions of “competitive intelligence” that I have seen I like Christopher West’s best of all. He eloquently defined it as “the process by which companies inform themselves about every aspect of their rivals’ activities and performance” (Competitive Intelligence, p. 12). There are multiple tools to monitor your competitors, but this post isn’t about [...]
Continue reading about 5 Competitive Intelligence Twitter Accounts to Follow
At the end of June 2010 Econsultancy released its 94-page “Achieving Digital Balance” report where they look into the “best practices for mastering digital strategy and budgets”. There isn’t a tremendous amount of data on affiliate marketing in this report, but enough for me to outline a few interesting points. While budgeting your company’s online [...]
Continue reading about Affiliate Marketing’s Place in Digital Marketing
There certainly is no deficit of good content on digital marketing these days. In fact, so much of it is being produced daily that it becomes really hard to follow it all. There were days when I’d spend at least 1/3 of my time at the computer — just reading. This took away from the [...]
Continue reading about 15 Twitter Accounts for Marketer’s Daily Reading
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