Aug
2

Google Suggest & FatWallet Achievement

Geno on August 2nd, 2010

If you’re in affiliate marketing, you’re more than likely already aware of the fact that Tim Storm, the founding CEO of FatWallet has been named finalist for Entrepreneur of 2010 awards by Entrepreneur Magazine. That’s a huge achievement for an affiliate marketer, and congratulations are certainly in order. There is another achievement of FatWallet that [...]

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General Discussion, Online Marketing, Thoughts for Affiliates 3 Comments »
Jan
30

Incentive or Loyalty Affiliates – Definition and Specifics

Geno on January 30th, 2009

Many merchants and affiliate program managers do not know what incentive affiliates (aka loyalty affiliates) are. This, in some cases, results in low quality affiliate program performance, whereas in others, ignorance regarding the essence of incentive affiliate marketing may bring about unwanted customer activity. Incentive/loyalty affiliates are affiliates that facilitate the desired end-user action by [...]

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Affiliate Program Management, General Discussion 27 Comments »