Geno on October 24th, 2011

Between yesterday and today, a sequence of events has happened, raising an important question… Let me quickly reproduce them for you: I found a product I was interested in. It was one of the major — one of the top ones on The Top 500 List — e-tailers selling it. I placed my order through [...]

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Geno on October 2nd, 2009

In one of the newly launched affiliate programs (where specific types of affiliate promotion are explicitly prohibited in a short and easy-to-read program agreement), we have observed that over 38% of affiliates who apply into this program do not read that agreement. Yes, there is a mandatory requirement to agree to the terms and conditions [...]

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Geno on March 15th, 2009

It is always an honor to have my articles published, especially so when they are published in affiliate marketing magazines. One of them is, of course, the official magazine of the Affiliate Summit, FeedFront. It’s issue 5 has been made available for online browsing and downloading at Scribd.com today. My article on the pitfalls of [...]

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Today is the day when I’m starting to use videos in my blog, and I have decided to devote the first one to a question we’ve been discussing with Nancy (aka 2busy) via e-mail after she posted this comment of hers in my blog. After reading her comment I came up with a term “merchant [...]

Continue reading about Merchant Naivete or Common Problems of Affiliate Programs

Geno on February 2nd, 2009

A poll was posted at ABestWeb today where one of the affiliates is asking other affiliates to express their opinion on whether ShareASale, an affiliate network known to stand up for affiliates’ interests, should start allowing affiliates to use downloadable toolbars in their marketing. The question stems from this post in ShareASale’s blog and this [...]

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