November 2011

Top Affiliate Marketing Influencers Named by Impact Radius

Impact Radius has just announced its version of the Top Performance Marketing Influencers list, ranking 25 affiliate marketing folks “with the most influential blog and Twitter presence”. Here’s how the official press release describes the list: Designed to help advertisers, agencies and media companies seeking expert guidance in improving their […]

Top Affiliate Marketing Influencers Named by Impact Radius Read More »

Affiliate Marketing Explained in 88 Words

Inspired by David Meerman Scott‘s older (but, nonetheless, genius) post on social media marketing, today I would like to take a stab at explaining affiliate marketing in just 88 words: You can strive for visibility in search engines (Search Engine Marketing) You can earn attention by creating engaging social content

Affiliate Marketing Explained in 88 Words Read More »

How To Make Money Online in Affiliate Marketing: 10 Free Resources

While every once in a while I do blog about things that are useful for affiliates, my blog is more advertiser/merchant- and affiliate program manager-oriented. However, nearly every day I have people contacting me for “affiliate marketing tips” and “advice” on how to make money as an affiliate. Since the

How To Make Money Online in Affiliate Marketing: 10 Free Resources Read More »

Is Affiliate Link Cloaking Okay with Google?

If you’ve seen summaries (like this one, for example) of Matt Cutts’ yesterday’s video on cloaking, you may have read that cloaking is always in violation of Google’s quality guidelines and there is “no such thing as white hat cloaking”. Yes, he actually did say that no “white hat cloaking”

Is Affiliate Link Cloaking Okay with Google? Read More »

Bing Allows Anything for Display URL?

Remember my PPC Display URLs and Affiliate Direct Linking Are Interconnected post two months ago? In it — being guided by Google AdWords policy — I argued: Permitting “direct linking” (or Direct-To-Merchant (DTM) paid search bidding), however, implies that affiliates are allowed to link their paid search ads (through their

Bing Allows Anything for Display URL? Read More »