On July 8, 2014 I published a series of twenty-seven video lessons on affiliate marketing. The course was created for aspiring affiliates. It was professionally shot and is being hosted/sold by Lynda.com. In under nine months this video course educated nearly 6,000 people from 116 countries. Earlier this year, my “Affiliate Marketing Fundamentals” […]
Vote for Affiliate Marketing Course as Resource of the Year Read More »
At the past Affiliate Management Days conference in London I met a bright gentleman from Germany who was (and still is) working for one of the country’s major e-tailers. Today, nearly a year later, I have a pleasure of welcoming him as AM Navigator’s newest guest author. Meet Julian Henrichs and read his first
Can Robots Take Over Affiliate Management? Read More »
Terms “affiliate marketing” and “performance marketing” are frequently used interchangeably, and justly so. Affiliate marketing programs, regardless of structures and compensation models involved, are all based on the principle of performance-based compensation, whereby affiliates refer traffic to advertisers but get paid only when qualifying performance is registered (e.g, lead form submitted, sale
Affiliate Program's Performance is Everybody's Business! Read More »