If you are a paid search affiliate who earns money via DTM linking*, you have noticed the following alert in your Google AdWords account lately: *For those not familiar with the lingo, in affiliate marketing “DTM linking” stands for direct-to-merchant linking of an affiliate’s paid search ad whereby the affiliate’s […]
Google AdWords Upgraded URLs and DTM Affiliate Links Read More »
Every week I receive emails and calls from people that have read my books, watched my video course, or heard me present at a conference. After an introductory line of thanking me for my work, the larger part of most of these messages is about finding answers to their immediate questions,
Free Affiliate Marketing Consulting in Berlin, Germany Read More »
On May 29, 2015 the Federal Trade Commission issued a new Frequently Asked Questions update to its 2009 Guides Concerning Use of Endorsements and Testimonials in Advertising. One of the key areas they sought to address was the subject of wording or how exactly the disclosures are expected to be
FTC Updates Guidance on Disclosures of Affiliate Links Read More »