Motivation by Threat Never Works – Especially with Affiliates!

Every email sent to an affiliate threatening them with “termination” unless they do something (and here it doesn’t matter what the affiliate manager is asking for — putting up links, traffic referrals, or lead/sale generation) is a big thick nail in the coffin of the affiliate program. Even in traditional […]

Motivation by Threat Never Works – Especially with Affiliates! Read More »