Geno Prussakov

CEO & Founder of AM Navigator – an award-winning OPM agency. Founder & Chair of Affiliate Management Days conference. Author of numerous books including "Affiliate Program Management: An Hour a Day" (2011) and "Quick Start Guide to Affiliate Marketing" (2013), international speaker, marketing consultant, affiliate and influencer marketing evangelist.

Marketing de Afiliacion 101

Marketing de afiliación 101: curso en video para principiantes

Marketing de afiliación. Parece que casi todo el mundo está ganando dinero con eso en estos días. Desde influencers en las redes sociales y bloggers apasionados, hasta los sitios web de las principales empresas de medios como CBS, The New York Times, Forbes.com, etc. Pero, ¿qué es esto? ¿cómo funciona? …

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Affiliate Marketing 101

Affiliate Marketing 101: Video Course for Beginners (Affiliates)

Affiliate marketing. It seems that nearly everyone is making money on it these days: from social media influencers to passionate bloggers to websites of major media companies like CBS, The New York Times, Forbes.com, and so on. But what is it? How does it work? And how can you make …

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Affiliate Marketing Video Course

Affiliate Marketing Video Course (in 21 Languages for 4B People)

Ladies and Gentlemen, Overwhelmed with excitement, I have the pleasure to announce to you something that’s never been done before! For over 3 months, more than 50 people all around the globe (professional translators, videographers, and affiliate marketers who acted as proofreaders) have spent well over 700 hours to make …

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Empower affiliates

10 Things Affiliate Managers Should Equip Affiliates With

Earlier today, every affiliate marketer aboard Amazon Associates program received the following announcement: We are being told that Amazon Associates‘ newly-created “Idea Hub” is meant to equip its affiliates with “content ideas such as inspirational promotions, events, deals, and products throughout Amazon in one place.” The idea isn’t new. We’ve …

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Transformational leadership

Transformational Leadership in Affiliate Management Context

Leadership transforms management.  Transformational leadership, specifically, tends to work wonders when applied to any management environment, but especially when applied to affiliate management. Back in 1978, when James MacGregor Burns introduced the concept, he defined transformational leadership as a process in which “leaders and followers help each other to advance …

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Affiliate marketing advertising

Affiliate Program: Good Way to Market a Business or Product?

One of the most commonly-asked questions – which may come in various iterations – may be summarized up like this: Is affiliate marketing right for my product? Indeed, how can one tell if an affiliate marketing program is a good way to promote this or that product or service? Clearly, …

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Affiliate conferences

Affiliate Marketing Conferences to Attend in 2020

At the end of every year, for nearly a dozen of years already, I’ve been compiling lists of affiliate marketing conferences to attend. 2020 is going to be no exception. Below you may find the most comprehensive list of affiliate marketing shows and events to consider attending in 2020. You …

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Cyber Monday affiliate marketing

Affiliate Marketing, Black Friday, and Cyber Monday

Cyber Monday (as well as Black Friday, of course) represents a huge selling opportunity for everyone — including affiliates and brands with affiliate programs. Everyone wants to leverage the “Cyber Weekend” but how could one make the most of it? Standing on the threshold of the big day, I’d like …

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