Affiliate Marketing in the USA: Market Size by Number of Programs

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According to Forrester Consulting, the U.S. affiliate marketing industry is expected to reach $6.8 billion by 2020, with more than 80% of brands utilizing this potent way of marketing, but how many affiliate programs are out there? This very question came to me from an industry friend earlier this morning and, apparently, he isn’t the Read More …

5 Practical Ways to Turbocharge Your Affiliate Marketing Campaigns

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Without experimentation, a willingness to ask questions and try new things, we shall surely become static, repetitive, moribund. – Anthony Bourdain Whether you are an affiliate publisher or a brand with an affiliate marketing program, regardless of how long you have been in this business, you know what our industry is often synonymized with. Too Read More …

How to Get the Most Out of Instagram Influencers for Your Affiliate Program

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Influencer marketing is relatively new territory. Even just a few years ago, influencer marketing was not like it is today. Today, anyone can start an Instagram account, gain a following, and become an “influencer.” These influencers can charge brands however much they want to for sponsored posts on their feeds. There are no rules. If Read More …