Affiliate Marketing Tip of the Week: Competing with Amazon in SEO

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In this week’s Affiliate Marketing Tip of the Week  we tackle a situation faced by countless affiliates and affiliate managers – that of competing with Amazon’s stellar search engine rankings. Amazon, the company whose affiliate marketing program is in many ways exemplary of leveraging affiliates for growing a business, is crushing many brands’ affiliate marketing efforts, Read More …

5 Affiliate Marketing Podcasts To Listen To

Posted on3 CommentsCategoriesGeneral Discussion, Thoughts for Affiliates

Yesterday, a post on the “podcasts all affiliate marketers should subscribe to” appeared on Forbes.com. It listed great podcasts, and I especially appreciated the author’s approach — one underscoring the multifacetedness of affiliate marketing and the consequent “need to be updated on what’s going on everywhere at all times.” However, a number of really solid affiliate Read More …

Affiliate Marketing – Effective Online Fundraising Method

Posted on1 CommentCategoriesGeneral Discussion, Thoughts for Affiliates

When it comes to fundraising, we sell fruit and cookies, engage in outreach to potential donors (using methods ranging from direct contact to casting wider nets via social media), employ numerous other online and offline techniques, but affiliate marketing is an avenue that most non-profits and charities are not even aware of; and, consequently, it remains one Read More …

Amazon to Affiliates: Don’t Target Kids or Be Terminated

Posted onLeave a commentCategoriesAffiliate Program Management, Thoughts for Affiliates

It isn’t every month that affiliates of Amazon Associates program receive emails as strongly worded as the one that they have sent out on the afternoon of October 26, 2015. But the situation called for it and all Amazon.com’s affiliates who have not yet taken action to declare their websites as non-targeting “children under the age of Read More …

Why All Amazon Affiliates Must Consider Add-To-Cart Buttons

Posted on3 CommentsCategoriesThoughts for Affiliates

Earlier this week I spoke at Pubcon conference in Las Vegas. The topic of my presentation was Affiliate Marketing 2015. Among other things highlighted in my speech, I applauded Amazon for fairly treating those affiliates who appear to influence conversions the most — by driving the prospect to, actually, place an item into their online shopping cart. Read More …

Top Affiliate Program Categories on 6 U.S. Affiliate Networks

Posted on3 CommentsCategoriesAffiliate Program Management, Thoughts for Affiliates

Following up on my previous post (where I summarized my findings on the top affiliate niches based on a research we’ve conducted across six U.S. affiliate networks), today I am bringing you detailed breakdowns of the categories into which the top affiliate programs fall on each of the analyzed networks. Together with the top categories and the number of Read More …

Analysis of 550 Best Affiliate Programs Reveals Top 20 Niches

Posted on14 CommentsCategoriesAffiliate Program Management, Thoughts for Affiliates

Among questions most frequently asked about affiliate marketing, queries about “hot niches” and “best affiliate programs” always abound. There are various ways to reflect an affiliate program’s comparative ‘bestness’. CJ by Conversant utilizes a 5-bar scale, ShareASale places their top advertisers into a Top 100 PowerRank, Affiliate Window scores merchants according to their AWin Index. In some instances we enjoy a fairly clear understanding of the criteria Read More …

Google AdWords Upgraded URLs and DTM Affiliate Links

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If you are a paid search affiliate who earns money via DTM linking*, you have noticed the following alert in your Google AdWords account lately: *For those not familiar with the lingo, in affiliate marketing “DTM linking” stands for direct-to-merchant linking of an affiliate’s paid search ad whereby the affiliate’s paid search traffic lands directly Read More …