Affiliate Program's Performance is Everybody's Business!

Affiliate Program Management, General Discussion / By / 3 minutes of reading

Terms “affiliate marketing” and “performance marketing” are frequently used interchangeably, and justly so. Affiliate marketing programs, regardless of structures and compensation models involved, are all based on the principle of performance-based compensation, whereby affiliates refer traffic to advertisers but get paid only when qualifying performance is registered (e.g, lead form submitted, sale […]

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3 Lessons for Affiliates to Learn from the Pinterest Ban

Thoughts for Affiliates / By / 2 minutes of reading

In case you haven’t heard about it yet, earlier this month Pinterest decided to ban all affiliate links notifying select “power pinners” to re-focus their monetization elsewhere. There is a lot of good coverage of (and opinions on) this situation around the web. The goal of my today’s post is to see what affiliates

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Single Product eCommerce Websites and Affiliate Marketing

General Discussion / By / 3 minutes of reading

I am sure you have seen more than one of these over the years and, quite possibly, contemplated starting a one-product ecommerce website of your own, or… already have one. From digital products to gadgets of all sorts, and from single service offers to simply one type of product sold on one given

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Affiliate Summit West 2015 Reviews of Prussakov Session

Affiliate Program Management, General Discussion / By / 2 minutes of reading

Last month I spoke at the world’s largest affiliate marketing conference, Affiliate Summit, in Las Vegas, Nevada. This was my twelfth time speaking at this great show, and, based on the reviews, it’s been one of the most successful speeches of mine. My presentation on the “55 Must-Haves in Every Affiliate Manager’s Toolbox” was

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How to Use SEMrush for Affiliate Marketing

Affiliate Tools / By / 10 minutes of reading

As I was preparing for my twelfth Affiliate Summit speaking appearance, looking into the various tools that affiliate managers may use to streamline their daily activities, I took a dive into SEMrush. Some of the things I discovered pleasantly surprised me by their applicability to various affiliate marketing contexts. However, I

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2015 Affiliate Marketing Conferences and Events Not to Miss

General Discussion, Online Marketing / By / 2 minutes of reading

<![Looking for an updated list? The 2016 Calendar of Events may be found here] With the year 2015 just beginning, it is a good time to put together my newest list of affiliate marketing conferences, conventions, workshops, and other events not to miss in 2015. This is my seventh time putting together

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Affiliate Summit Passes Drawn from a Christmas Stocking

Announcements / By / 1 minute of reading

In the course of 25 days (starting from this post) anyone could enter for their chance to win a pass to the upcoming Affiliate Summit West 2015. The question was simple: Fill in the blank… “Prussakov’s Las Vegas 2015 Affiliate Summit speaking appearance will be his __ time speaking at this show.”

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Affiliate Summit Videos and Contest to Win #ASW15 Passes

Affiliate Program Management, Announcements / By / 2 minutes of reading

On January 19, 2015 I will be speaking at the world’s largest affiliate marketing conference, Affiliate Summit, in Las Vegas, Nevada. This will not be my first time speaking at this conference. In fact, Affiliate Summit holds the record as the conference at which I have presented the most. Affiliate Summit Videos Below

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Affiliate Marketing? Don't Get Tangled Up in Definitions!

General Discussion / By / 4 minutes of reading

Semantic discord – situation where two (or more) parties are misaligned on definitions of key terms which formulate a concept. I am an active user of Google Alerts and a number of other tools for online content monitoring. One of the key phases that I monitor daily is “affiliate marketing”

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