5 Tools to Find Influencers in Your Industry

By now you are quite familiar with the value of using influencer marketing to grow and develop your business. Working hand in hand with the right influencer can boost your brand’s marketing efforts by driving sales, reaching new audiences, improving the trustworthiness of your brand. In research conducted by Twitter, […]

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Affiliate program launch

Step-By-Step Guide to a Successful Affiliate Program Launch

Did you hear that having an affiliate marketing program benefits your brand but you don’t know how to approach your affiliate program launch? Don’t worry! This post will guide you through the process, step-by-step, and, if you get stuck anywhere, I’ll be happy to help. Here are the 10 steps

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Affiliate program benefits

10 Ways an Affiliate Marketing Program Benefits Your Brand

Have you heard that having an affiliate marketing program benefits brands and merchants and you are considering the possibility of starting your own? Congratulations on thinking things through and not rushing on unknown paths without doing your research! Before making any decision, check out our post on what affiliate marketing

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Affiliate engagement

15 Affiliate Program Promotion Ideas to Keep Affiliates Engaged

So you’ve launched your affiliate program and hopefully invested some time and effort into marketing it and recruiting affiliates. Now you can rest easy and let sales flow, right? Wrong! You need to focus on affiliate program promotion.  It is the only way to make sure that your affiliates remain

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3 Problems with Calling Affiliate Marketing – a “Marketing Channel”

What’s wrong with calling affiliate marketing “a channel” of marketing? At least 3 things, and I dive into them in the below video: If, however, you’d rather review my points “in writing”, here are the three problems that calling affiliate marketing a “marketing channel” leads to: Problem #1: Misrepresentation An

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