Mihaela Olaru

Affiliate program snowball

Affiliate Program Performance and Its Snowball Effect

Are you launching your first affiliate program and already anticipating high and constantly growing affiliate program performance? Your dream has the potential of turning into reality, and I was lucky enough to see it happen with numerous programs managed here at AM Navigator. However, it is important to realize that, …

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Competing affiliate programs analysis

How to Analyze Competing Affiliate Programs | The Blueprint

If you’re launching or already running an affiliate program, one of your priorities should be to perform a competitive analysis, covering also competing affiliate programs and the activity of the merchants behind them. And I don’t mean just having a general idea of their name, products or services, and position …

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affiliate management

Amazon, Affiliate Marketing, and 10 Ways to Benefit from It

Do your products sell well on Amazon but you would like to take things one step further and build a direct relationship with your buyers? Perhaps you already have the online store and are looking for ways to drive more traffic and sales. The solution employed by 81% of brands, …

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Affiliate management agency

Pros and Cons of Working with Affiliate Management Agencies

Are you starting an affiliate program and looking for someone to manage it? Or perhaps your affiliate program launch occurred months ago and you have, finally, realized that you cannot run it on autopilot, yet you cannot do everything yourself. In both situations, you have two major options: hire an …

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Affiliate marketing winner

Affiliate Marketing Programs: 3 Ways to Fail, 10 Ways to Win

Have you just started your business or are preparing to get a new product or service on the market and you’re considering launching an affiliate program to help spread the word? It could be a great idea, as long as you stay away from three common affiliate program misconceptions: The …

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Affiliate commission rate

How to Calculate Affiliate Commission Rates

Are you preparing to start an affiliate program but having trouble figuring out how to calculate the affiliate commission rate? Congratulations for giving it some thought and wanting to make things work! It is important to take the time to find a formula that benefits both you and your affiliates. …

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Affiliate types

20 Affiliate Types and How They Can Grow or Harm Your Program

Have you reached an impasse in your affiliate recruitment efforts or you have yet to see results despite onboarding all the major affiliate types? I like to think of affiliate programs as boxes of chocolates. I prefer boxes that contain various types of chocolate (white, dark, milk) with various fillings, …

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Affiliate program launch

Step-By-Step Guide to a Successful Affiliate Program Launch

Did you hear that having an affiliate marketing program benefits your brand but you don’t know how to approach your affiliate program launch? Don’t worry! This post will guide you through the process, step-by-step, and, if you get stuck anywhere, I’ll be happy to help. The 10 Steps to a …

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Affiliate marketing niches

15 Niches in Which Merchants Benefit from Affiliate Marketing

Are you wondering if your business could benefit from an affiliate marketing program? The only case when it wouldn’t is if you are not present online and do not make your products or services available online or plan to do it in the near future. Even then, you could apply …

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Affiliate program benefits

10 Ways an Affiliate Marketing Program Benefits Your Brand

Have you heard that having an affiliate marketing program benefits brands and merchants and you are considering the possibility of starting your own? Congratulations on thinking things through and not rushing on unknown paths without doing your research! Before making any decision, check out our post on what affiliate marketing …

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