Mihaela Olaru

Affiliate commission rate

How to Calculate Affiliate Commission Rates

Are you preparing to start an affiliate program but having trouble figuring out how to calculate the affiliate commission rate? Congratulations for giving it some thought and wanting to make things work! It is important to take the time to find a formula that benefits both you and your affiliates. …

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Affiliate types

20 Affiliate Types and How They Can Grow or Harm Your Program

Have you reached an impasse in your affiliate recruitment efforts or you have yet to see results despite onboarding all the major affiliate types? I like to think of affiliate programs as boxes of chocolates. I prefer boxes that contain various types of chocolate (white, dark, milk) with various fillings, …

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Affiliate program launch

Step-By-Step Guide to a Successful Affiliate Program Launch

Did you hear that having an affiliate marketing program benefits your brand but you don’t know how to approach your affiliate program launch? Don’t worry! This post will guide you through the process, step-by-step, and, if you get stuck anywhere, I’ll be happy to help. The 10 Steps to a …

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Affiliate marketing niches

15 Niches in Which Merchants Benefit from Affiliate Marketing

Are you wondering if your business could benefit from an affiliate marketing program? The only case when it wouldn’t is if you are not present online and do not make your products or services available online or plan to do it in the near future. Even then, you could apply …

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Affiliate program benefits

10 Ways an Affiliate Marketing Program Benefits Your Brand

Have you heard that having an affiliate marketing program benefits brands and merchants and you are considering the possibility of starting your own? Congratulations on thinking things through and not rushing on unknown paths without doing your research! Before making any decision, check out our post on what affiliate marketing …

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Affiliate engagement

15 Affiliate Program Promotion Ideas to Keep Affiliates Engaged

So you’ve launched your affiliate program and hopefully invested some time and effort into marketing it and recruiting affiliates. Now you can rest easy and let sales flow, right? Wrong! You need to focus on affiliate program promotion.  It is the only way to make sure that your affiliates remain …

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Affiliate Program Visibility

Affiliate Program Marketing Guide: How to Spread the Word About Yours

Have you decided to turn to affiliate marketing to drive leads, sales, and gain new customers? If you play your cards right, this decision will surely benefit your business and your brand. But, before you expect any results, you will have to invest some time and effort into marketing your …

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Affiliate program mistake

20 Common and Dangerous Affiliate Program Mistakes to Avoid

Launching an affiliate marketing program is a great way to raise awareness of a brand and boost sales. It can help grow a business to unprecedented levels, assuming that everything is done the right way. Unfortunately, as in all fields, mistakes are common. Some of them are performed by merchants. …

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Affiliate marketing parasitism

Affiliate Marketing Parasitism and Activities That Don’t Add Value

Ever since you’ve launched your affiliate program, your goal has been to recruit affiliates. But are you taking the time to screen your affiliate applications and analytics reports for signs of affiliate marketing parasitism and other activities that could harm your program? According to BI Intelligence, affiliate marketing accounts for …

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Affiliate program analytics

How to Use Affiliate Program Analytics to Optimize Its Performance

Do you think that once you start your affiliate program, recruit affiliates into it, and start seeing them activate, you can rest easy and let sales flow? You’re not alone. However, affiliate program success is not that easy to achieve, and part of driving it involves monitoring and analyzing your affiliate …

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