Mihaela

Grow Affiliate Marketing Program

RAMP – The Framework to Grow Your Affiliate Marketing Program

Have your affiliates begun to drive sales and determined you to look for ways to grow your affiliate program? Indeed, affiliate marketing benefits businesses in numerous ways. It can be a great way to build brand awareness and reputation, improve SEO, and boost sales. By growing your affiliate program, you …

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Increase affiliate program conversion

15 Ways to Improve Website & Affiliate Program Conversion Rate

What’s your website conversion rate and how does it compare with your affiliate program conversion rate? You may not have paid attention to these details but you should. In fact, we advise merchants not to start an affiliate program until they establish a decent website conversion rate. On one hand, …

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Broken affiliate tracking

Affiliate Tracking Issues – Impact on Performance and Solutions

Affiliate tracking issues are a reality these days. Affiliates influence many sales they never get credit for. Tracking issues causes fall into two major categories: Uncontrollable: buyers using incognito windows, switching browsers or devices, using cookie blockers, or not clicking affiliate links, etc. Controllable: broken affiliate links, tracking software malfunctions, …

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Affiliate marketing success

Affiliate Marketing Success Basics for 2021 and Beyond

Depending on whether you’re the merchant or the manager, the industry you’re activating in, the results you’ve had so far and your future goals, affiliate marketing success can mean different things. It may mean more sales, more affiliates, a higher power rank, or improved affiliate program statistics. It could also …

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affiliate program statistics

Affiliate Program Statistics and Their Importance to Publishers

If you’ve ever wondered how publishers choose which merchants to promote or how you could appeal to more of them, it’s high time you learned about the importance of affiliate program statistics. What are these? They are the numbers publishers look at in order to assess whether a program is …

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Affiliate program snowball

Affiliate Program Performance and Its Snowball Effect

Are you launching your first affiliate program and already anticipating high and constantly growing affiliate program performance? Your dream has the potential of turning into reality, and I was lucky enough to see it happen with numerous programs managed here at AM Navigator. However, it is important to realize that, …

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Competing affiliate programs analysis

How to Analyze Competing Affiliate Programs | The Blueprint

If you’re launching or already running an affiliate program, one of your priorities should be to perform a competitive analysis, covering also competing affiliate programs and the activity of the merchants behind them. And I don’t mean just having a general idea of their name, products or services, and position …

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affiliate management

Amazon, Affiliate Marketing, and 10 Ways to Benefit from It

Do your products sell well on Amazon but you would like to take things one step further and build a direct relationship with your buyers? Perhaps you already have the online store and are looking for ways to drive more traffic and sales. The solution employed by 81% of brands, …

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Affiliate management agency

Pros and Cons of Working with Affiliate Management Agencies

Are you starting an affiliate program and looking for someone to manage it? Or perhaps your affiliate program launch occurred months ago and you have, finally, realized that you cannot run it on autopilot, yet you cannot do everything yourself. In both situations, you have two major options: hire an …

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