7 Types of Affiliate Creatives: from Text Links to Advanced Forms

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An important part of setting up an affiliate marketing program is putting together the inventory of affiliate creatives. Without these, your affiliates will not be able to promote your brand, products, or services. In fact, many affiliates will analyze your creative inventory before joining your affiliate marketing program; so, it’s best to have a solid Read More …

How-To Guide to Affiliate Marketing Payment Terms, Methods, and Types

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Affiliate marketing payment methods constitute one of most important aspects you need to sort out before launching your affiliate program. They determine not only your financial obligations to your affiliates but also how potential affiliates will see your program. These terms are among the main criteria publishers will consider when deciding whether to join your Read More …

Complete Guide to Affiliate Marketing Program Management

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Although over 81% of merchants use affiliate marketing to attract and engage customers and generate sales, only a few of them realize the importance of proactive affiliate management and communication. Many merchants end up running their program on autopilot once they’ve set it up. Some merchants mistakenly believe that affiliate networks take care of management Read More …

The Complete Guide to Affiliate Marketing Tracking Software

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One of the most important steps in setting up (and running an affiliate marketing program) is choosing the affiliate tracking software solution. Broadly speaking, you have two options: 1. Set up your program on an affiliate network 2. Run it in-house, with the help of affiliate marketing program software Each option has its pros and cons that we Read More …