Mihaela

The Truth About Affiliate Marketing Growth Projections & Estimates

As affiliate marketing managers, we’re frequently contacted by brands interested in starting or growing their affiliate programs, and we appreciate that. It shows that people have learned about the expertise, passion, and commitment we put into our work and about the great results of our affiliate marketing efforts. We also […]

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10 Affiliate Program Obstacles and How to Overcome Them

When you launch an affiliate program, obstacles may hinder its growth. It is important to be aware of them and overcome them. Otherwise, your affiliate program will never reach its full potential. The more you let these obstacles prevent your program’s growth, the more difficult to mitigate their consequences will

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Affiliate program misconceptions and myths

Affiliate Marketing Program: 7 Myths and Misconceptions

Are you thinking of starting an affiliate program but heard conflicting opinions about what to expect and are not sure what to believe? You’re not the only one! There are quite a few affiliate marketing myths and affiliate program misconceptions out there. Every new meeting with a new or potential

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Successful affiliate program

10 Tips for Successful Affiliate Marketing Program

Are you ready to invest in building a successful affiliate program? You should be, as, according to statistics, affiliate marketing is more popular than ever among both advertisers and publishers. It is also the key to getting in front of your target audience and convincing them to buy: Affiliate marketing

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Grow Affiliate Marketing Program

RAMP – The Framework to Grow Your Affiliate Marketing Program

Have your affiliates begun to drive sales and determined you to look for ways to grow your affiliate program? Indeed, affiliate marketing benefits businesses in numerous ways. It can be a great way to build brand awareness and reputation, improve SEO, and boost sales. By growing your affiliate program, you

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Increase affiliate program conversion

15 Ways to Improve Website & Affiliate Program Conversion Rate

What’s your website conversion rate and how does it compare with your affiliate program conversion rate? You may not have paid attention to these details but you should. In fact, we advise merchants not to start an affiliate program until they establish a decent website conversion rate. On one hand,

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Broken affiliate tracking

Affiliate Tracking Issues – Impact on Performance and Solutions

Affiliate tracking issues are a reality these days. Affiliates influence many sales they never get credit for. Tracking issues causes fall into two major categories: Uncontrollable: buyers using incognito windows, switching browsers or devices, using cookie blockers, or not clicking affiliate links, etc. Controllable: broken affiliate links, tracking software malfunctions,

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