Affiliate Marketing – One of Top Customer Acquisition Methods

Posted on1 CommentCategoriesGeneral Discussion

For a long (in fact, way too long of a) time affiliate marketing experts did not have a seat the CMO’s table when digital strategy was discussed and online customer acquisition channels were budgeted for. In 2015, however, we have finally noticed a significant change in this as (a) more research has been conducted and published, and (b) Read More …

Top Affiliate Program Categories on 6 U.S. Affiliate Networks

Posted on3 CommentsCategoriesAffiliate Program Management, Thoughts for Affiliates

Following up on my previous post (where I summarized my findings on the top affiliate niches based on a research we’ve conducted across six U.S. affiliate networks), today I am bringing you detailed breakdowns of the categories into which the top affiliate programs fall on each of the analyzed networks. Together with the top categories and the number of Read More …

Analysis of 550 Best Affiliate Programs Reveals Top 20 Niches

Posted on14 CommentsCategoriesAffiliate Program Management, Thoughts for Affiliates

Among questions most frequently asked about affiliate marketing, queries about “hot niches” and “best affiliate programs” always abound. There are various ways to reflect an affiliate program’s comparative ‘bestness’. CJ by Conversant utilizes a 5-bar scale, ShareASale places their top advertisers into a Top 100 PowerRank, Affiliate Window scores merchants according to their AWin Index. In some instances we enjoy a fairly clear understanding of the criteria Read More …