Super Affiliates Prefer Per-Click Payments?

Posted onLeave a commentCategoriesAffiliate Marketing Fallacies, General Discussion

One of very few theoretical and more academically-written books on affiliate marketing (if not the only one) is the Strategic Affiliate Marketing by S. Goldschmidt, S. Junghagen and U. Harris published in 2003. While discussing the basics of affiliate marketing, the authors spend time looking at “Affiliates’ Characteristics” (p. 51-52). In their categorization of affiliates Read More …