Yandex Goes CPA, Brings Russian Affiliate Marketing Into Mainstream

Posted on11 CommentsCategoriesGeneral Discussion

Today’s major industry news comes from Russia. The country’s largest and most popular search engine Yandex (which is by far more popular than Google there) is transforming its product-search service Yandex.Market to encompass a Cost-Per-Action (CPA) model. Until today Yandex.Market was operating solely on Cost-Per-Click (CPC) basis. The new CPA model is already available for Read More …