Jan

Misconception: Only High Commissions Attract Affiliates

Geno on January 4th, 2010

Today I am starting a series of posts (I am not planning to publish them in a consecutive manner, but new ones will be added as I come across the issues to address), and a whole new category – Affiliate Marketing Fallacies. In this rubric I will be covering the popular fallacies and misconceptions [...]

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Nov

Improve Banner Conversion with Competitive Intelligence

Geno on November 16th, 2009

You’ve made a decision to start an affiliate program, decided on the tracking platform to use, and now you’re facing multiple questions, one of which may be worded this way: How do I put together best possible banners for affiliates to use for my program?
To a great extent, this question has already been answered in [...]

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