Here is a profile screenshot for an affiliate who has applied into one of the affiliate programs I know:
This application got declined on the following 5 reasons. These are the things that are very frequently happening with affiliate applications, and I think it is important to devote my today’s post to it. If you want your affiliate application to be declined, follow the below 5-step advice:
1. Use a made-up name instead of your real one
Coming from a linguistic background, and being born in the Soviet Union, it just makes me smile when I see a Georgia resident bearing such a name. A simple research helps me undertand where they got the name from. There is a person with this name living in Atlanta, Georgia. Additionally, it is apparent that the “affiliate” has confused the state with the country, thereby revealing that he/she is probably neither Cocomonti, nor a resident of Georgia.
2. Assume that website is not necessary
I would argue that it always is essential for an affiliate to have a website (or at least a page) where he/she would explain to advertisers the marketing methods they are planning on employing to promote advertisers. The explanation can be however general, or however detailed you want, but it is hard to imagine that an effective online marketer could have no website whatsoever. The affiliate-stated relevancy of the “Web site” question is all the more suspicious in light of the fact that they have chosen “Web site / Content” as one of the promotion methods that they are going to use. How when you don’t even have a website?
3. Make spelling mistakes
As one can see from the above screenshot, the word “applicable” has been spelled two different ways: neither one of which is correct.
4. List yourself in an random category
Not all affiliate networks require affiliates to place their websites into categories. Commission Junction (which is the network on which this application has happened) does, and this affiliate has chosen “Cars & Trucks” for his notapplicaple.com nonexistent website. Any randomly filled-out information (name, location, website, categorization, etc) may be taken for an attempt to deceive an affiliate program manager.
5. Ignore emails asking for clarification of intent
If you have received an email from an affiliate program manager who wants to clarify how exactly you are envisaging working with their affiliate program, a non-reply is the worst thing an affiliate can do.
I could have also mentioned the free email account, but many affiliates choose to do this for obvious reasons, and I’m certainly not going to recommend declining an affiliate application based just on that.