Staying on top of the current trends and demands is awesome, and every marketer (especially affiliates) should be constantly monitoring the hot topics, events and anything else that may influence the market they are in. However, there is one thing I am particularly strongly against, and that is capitalizing on tragedies. It happens almost after every major event of such kind. Back in March I wanted to blog about those taxi drivers that raised their fares ten-fold to take people away from the Moscow subway station where the suicide bombing attacks took place. I got busy with other things then, and didn’t get to write anything up… Now I see a very similar thing happening with the BP oil spill catastrophe. Hundreds of T-shirts (and other items) are now being sold online “in support” of boycotting BP. But look at the price tags! Many of those T-shirts are in the $30-$40 price range.
I couldn’t help but tweet out about this, and almost immediately got a response from a fellow affiliate marketer, Daniel M. Clark:
Another affiliate marketing friend, Jen Goode, chimed in shortly thereafter:
It is sad “to sad to see capitalism on other’s pain”. It is so wrong that it makes me simply furious!!