Ever since you’ve launched your affiliate program, your goal has been to recruit affiliates. But are you taking the time to screen your affiliate applications and analytics reports for signs of affiliate marketing parasitism and other activities that could harm your program? According to BI Intelligence, affiliate marketing accounts for […]
Affiliate Marketing Parasitism and Activities That Don’t Add Value Read More »
Do you think that once you start your affiliate program, recruit affiliates into it, and start seeing them activate, you can rest easy and let sales flow? You’re not alone. However, affiliate program success is not that easy to achieve, and part of driving it involves monitoring and analyzing your affiliate
How to Use Affiliate Program Analytics to Optimize Its Performance Read More »
Ever since the launch of your affiliate program, you’ve been investing constant time and effort into finding and recruiting quality affiliates. However, some time into it all, your reports show that 95% of your sales are generated by only 5% of your affiliates. This can only mean one thing: it
How to Motivate Affiliates and Boost Affiliate Program’s Performance Read More »
So you’re finally ready to start your affiliate program. Congratulations! Of course, just launching that program is not enough. If you want it to be successful, you still need to recruit quality affiliates. That is what we are going to cover in this post: program promotion and affiliate recruitment strategies
The Complete Guide to Finding and Recruiting Quality Affiliates Read More »
Are you ready to get your affiliate program off the ground? According to Rosemarie Spiher, now is the best time for this launch — so your timing is perfect. However, there are things more important than timing, and we consider thorough preparation to be one of them. Before you launch,
The Ultimate Checklist for a Successful Affiliate Program Launch Read More »
If you are setting up an affiliate program, you will need to take time to create an affiliate program agreement for it. Launching a program without clear rules or policies put in place is always a huge mistake. Our very own Geno Prussakov warns about it in his post on
Affiliate Program Agreement: How to Create Its Terms and Conditions Read More »
An important part of setting up an affiliate marketing program is putting together the inventory of affiliate creatives. Without these, your affiliates will not be able to promote your brand, products, or services. In fact, many affiliates will analyze your creative inventory before joining your affiliate marketing program; so, it’s
7 Types of Affiliate Creatives: from Text Links to Advanced Forms Read More »
Affiliate marketing payment methods constitute one of most important aspects you need to sort out before launching your affiliate program. They determine not only your financial obligations to your affiliates but also how potential affiliates will see your program. These terms are among the main criteria publishers will consider when
How-To Guide to Affiliate Marketing Payment Terms, Methods, and Types Read More »
Although over 81% of merchants use affiliate marketing to attract and engage customers and generate sales, only a few of them realize the importance of proactive affiliate management and communication. Many merchants end up running their program on autopilot once they’ve set it up. Some merchants mistakenly believe that affiliate
Complete Guide to Affiliate Marketing Program Management Read More »
One of the most important steps in setting up (and running an affiliate marketing program) is choosing the affiliate tracking software solution. Broadly speaking, you have two options: 1. Set up your program on an affiliate network 2. Run it in-house, with the help of affiliate marketing program software Each option has its
The Complete Guide to Affiliate Marketing Tracking Software Read More »
