Thoughts for Affiliates

Articles and blog posts that may be of help to affiliates

Types of Affiliate Websites: Problem-Solving, Entertaining, or Both

In a recent podcast interview, Jim Kukral has referred to an interesting observation. He said that people go online either (i) to solve a problem, or (ii) to be entertained. Don’t you love it when someone finally systematizes it for you? Especially when it so eloquently summarizes your own experience! […]

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Super Affiliate – My Definition

Jeremy Schoemaker’s recent post which included definitions of what super affiliates are, with its link back to his September Twitter poll on the same topic, encouraged me to entertain the question of super affiliate definition in my own blog. As an affiliate program manager, I would define super affiliates in

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Affiliate Idea: Complementing Blogs with Forums

Scott Jangro added a forum to his blog, and it occurred to me: what a great add-on this plugin can be for WordPress-based affiliate websites! Simple:Press is hassle-free to install, and when properly handled, it can greatly enhance the visitor’s engagement with the affiliate’s website by allowing the former to

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GoldenCAN vs PopShops Article in the Website Magazine

The November 2008 issue of the Website Magazine will have one of my newest articles. The article is entitled A Different Breed of Affiliate Tools: GoldenCAN and PopShops and it is aimed at providing a synopsis and quick comparison of these two affiliate tools. I hope you will enjoy it.

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At Least 2 Mother's Days Every Spring

Valentine’s Day is tomorrow. But what do we market next?… Of course, Mother’s Day!! But did you know that Mother’s Day is celebrated on two completely different dates (almost two months apart) in the U.S. and the U.K.? Yes, it is. While Father’s Day (in the U.S. and the U.K.) always

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