Half an hour ago Skimlinks, a technology provider used by thousands of website owners for monetization of their online properties, unveiled their new Skimlinks Editor. The new version is said to feature the “world’s first intelligent linking technology.” To dig a little deeper into what it is and how it […]
Skimlinks Editor & Intelligent Linking: Interview with Alicia Navarro Read More »
A recent Nielsen study, commissioned by inPowered, sought to shed light on “the role of content in the consumer decision making process.” Over a period of two months, they conducted in-person controlled lab tests where 900 respondents participated in online surveys. To measure the impact of online content on the
Which Content Influences Purchasing Decisions? Lessons for Affiliates Read More »
Earlier this week VigLink announced the launch of its quarterly “content commerce reports.” They will be based on the data from the VigLink network of publishers/affiliates, and will be published with the goal of shedding light on key monetization metrics of the content marketing landscape. Here’s just one interesting piece
State of Content Affiliate-Driven eCommerce: Q4 2013 VigLink Report Read More »
Yes, we are only about one-third into March, but there are already some notable news to report. Much is happening in the overall affiliate marketing sphere, but today I’d like to draw your attention to five news that relate specifically to affiliate managers and advertisers/merchants that reply on affiliate programs
5 Noteworthy Affiliate Management News of March 2014 Read More »
It’s that time of the year when Affiliate Summit is looking for your help in compiling the speaker roster for its upcoming show — the one set to take place in New York City on August 10-13, 2014. I have applied to speak too. If accepted, this will be my
To Hear Me Speak at 2014 Affiliate Summit in New York, Vote Here! Read More »
[The purpose of this post is to demonstrate a poor backlink “strategy” without bringing any particular brand into the spotlight. Therefore, all sensitive information is omitted.] Twelve days ago I received the following email: I am contacting on behalf of [hosting company’s name here] and firstly would like to thank
Is Poor Backlink Strategy Damaging Your Brand? Read More »
An interesting situation was described to me by a merchant/advertiser the other day. They run an affiliate program where a specific type of affiliates is being paid lower-than-default commissions. However, there are ways for these affiliates to disguise themselves in order to receive the full commission. Challenge Affiliates who (due
When Affiliates Disguise Behind Sub-Affiliate Networks and Platforms Read More »
Exactly one month before the U.S. Affiliate Management Days 2014 show, I’ve decided to poll speakers asking them to pick 3 sessions they want to attend, or are looking at attending. Today I bring you their responses (with special thanks to those who have provided additional comments/rationale as to why
Pre-Conference Survey Reveals Top 3 AM Days Sessions to Attend Read More »
Not all affiliate marketing conferences are created equal. No, not in the “quality” or even the “quantity” sense of the word. “Equal” as in “identical” or “same in nature.” If you carefully look through the list of the 2014 industry conferences to consider attending, you will notice that all of
3 Types of Affiliate Marketing Conferences and How To Leverage Them Read More »
My most recent Affiliate Summit speaking appearance also happened to be my 10th time speaking at the show, and I have just received some encouraging feedback [quite in line with ASE11, ASW12, and other feedback I’ve been receiving]: As Tweeted earlier, I only wish more of the attendees turned in
Affiliate Summit West 2014 Feedback on a Top-Attended Session Read More »