Major Online Forums Hacked by Affiliate Cookie-Stuffers

Posted on2 CommentsCategoriesAffiliate Program Management, Interviews, Spyware & Parasites

Two days ago, a famous affiliate abuse and click fraud detective Ben Edelman (see my recent Econsultancy interview with him here), has revealed some alarming data on “hack-based cookie-stuffing” by rogue affiliates via a fairly new Bannertracker-script at online forums based on vBulletin (versions 4.x to 4.1.2). Here’s an abstract from his article: Perpetrators using server Read More …

Online Advertisers’ Bill of Rights Proposed

Posted on2 CommentsCategoriesAffiliate Program Management, General Discussion, Online Marketing

Ben Edelman, a Harvard Business School assistant professor, well-known in the affiliate marketing circles for exposing parasitic affiliate behavior, click fraud and affiliate commission fraud, has posted an online advertising Bill of Rights proposition. He proposes 5 rights to help safeguard advertisers “from increasingly powerful ad networks”, from “wasting advertisers’ budgets, slowing transition to online Read More …