coupon affiliates

Stolen Coupons May No Longer Be a Problem

…at least within one particular affiliate network, within one particular country. Stolen coupons have been a long-standing problem for affiliates that are receiving exclusive deals from merchants. The essence of the problem is as simple as this: You run an XYZ affiliate website A merchant gives you an exclusive coupon …

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Yahoo! Deals – New Affiliate Coupons Aggregator

Yesterday Yahoo! has launched a renewed website, Yahoo! Deals (where they feature “deals and online coupons from around the web”), and resurrected their Twitter account @yahoo_deals to push the coupon offers published on Yahoo! Deals [source]. I went to the Walmart coupons page (titles and meta tags of all pages …

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Coupons & Discounts Are Not Incentives

Yes, I know, the title of this post may sound nonsensical to mainstream marketers, but give me a minute to explain what I mean a bit further. Over the past two days I have been looking through hundreds of affiliate applications into the DaySpring’s affiliate program, and I’ve been noticing …

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Using Online Coupons Without Compromising Brands

No month passes without me returning to the question of coupons and how they do/may affect merchants’ brands. Not too long ago, a colleague of mine, Chris Bishop of 7thingsmedia, addressed this very question in an excellent post on how to “protect [a] brand whilst competing on price and protecting …

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Will Coupons Destroy or Save Affiliate Marketing?

I have come across a blog post where the author states that “discount vouchers will destroy affiliate marketing” because consumers look for discount coupons “at the point of sale” and “not while researching retailers.” To support the claim (at least partially) the Father of Advertising, David Ogilvy, is quoted, who …

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7 Things A Coupon Affiliate Can Do To Stand Out

Largely due to the current economic climate, and partly because of the very psychology of humans, coupon websites (majority of them – affiliates) are rapidly multiplying — new ones springing up every week. But how could a new coupon website stand out? First, let’s look at the commonalities of coupon …

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