3 Social Media Engagement Mistakes Committed by Bloggers

Posted on5 CommentsCategoriesGeneral Discussion, Online Marketing

Social media engagement can be defined as getting people involved in a thoughtful interaction within a social medium, as well as an encouragement and support of such interaction. As a blogger myself, and a frequent commentator on blog posts of others, today I’d like to focus on social media engagement within the framework of blogging. Read More …

Online Customer Engagement Lifecycle and Conversion Drivers

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Remember not too long ago I blogged about affiliate marketing’s place in the overall digital marketing? Back then I stated that affiliates participate effectively not only on the acquire stage, but “also help in the branding (let’s not forget those link impressions that aren’t being paid for), retaining and growing the current customer base, as Read More …

Is Your Marketing Fostering Customer Engagement?

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New era, paradigm shift, dramatic transformation, or whatever else you’d like to call it, it’s here! The introduction and rapid development of Social Media (SM) and UGC (user-generated content) has changed the marketing landscape and environment forever. Whether you market online or offline, doesn’t matter. If you want to convert and grow, you must be Read More …