Communication failures abound in affiliate marketing. Every day merchants are mistreating their affiliate partners but failing to keep them informed on what’s going on in their affiliate marketing programs. And here I’m not referring to keeping affiliates up-to-date on the customer-oriented promos and bestselling products, sales and discounts, new affiliate […]
Communication Failures in Affiliate Marketing Read More »
In the course of this week two affiliate networks sent out newsletters: Google Affiliate Network (GAN) – to advertisers/merchants, and ShareASale (SAS) – to affiliates. Google Affiliate Network’s Newsletter to Advertisers I really like the way GAN is providing their merchants with a “monthly dashboard” report where Google gives a
Highlights from Google's and ShareASale's Newsletters Read More »
It is no secret that in affiliate marketing text links generally convert significantly better than banner links. Also, when it comes to text links, it is easy for an affiliate to split-test different text variations (improving conversions) on their end without getting the merchant involved in the process at all.
How to Convert Other Affiliate Links into Text Links Read More »
An affiliate wrote: Could you please explain how affiliate marketing works for someone living in Eastern Europe. How exactly is payment handled? Good question. Whether you live in Western or Eastern Europe cashing a USD check (the universal payment method utilized by all affiliate networks) always entails a fee. In
Payment Options Across Different Affiliate Networks Read More »
Attention deficit is a serious problem in itself, but all the more so when you observe it in people whose primary role is in providing you with customer service. Both for the sake of notifying the affiliate network, and to find out what their recommendation would be, we reported the
Attention Deficit in Affiliate Networks' Customer Service Read More »
Just had a new publisher apply into one of the affiliate programs we manage on the Google Affiliate Network. The affiliate’s website opened just fine in my Internet Explorer, but Mozilla Firefox gave me a warning a part of which you are seeing above. Are you checking affiliate websites for
Attack Sites, Malware and Safe Browsing Diagnostic Read More »
I have a ZoneAlarm® Pro Firewall installed on my machine. This morning when I turned my computer on, it ran a routine scan for spyware and threats, and deleted the following cookies: Two of the above (Apmebf and Qksrv) are Commission Junction (CJ) cookies, and one (Linksynergy) is a LinkShare
Irony: Firewall Deletes Its Own Affiliates' Cookies Read More »
This is one of the most frequently asked questions by merchants that are deciding between different affiliate networks. Today it came to me in the following form: Which network was the highest number of strong affiliates? My answer is twofold: (i) most affiliate networks do not disclose such information, but
Which Affiliate Network Has More Affiliates? Read More »
Earlier this morning I have been listening to Shawn Collins’ and Missy Ward’s InBound Marketing Summit presentation entitled “Five Successful Strategies for Monetizing Blogs”, and Shawn has mentioned some interesting statistics. Apparently, out of the 100 online retailers ranked by Internet Retailer as the “Hot 100 Retail Web Sites”, 75
Distribution of Affiliate Platform Choices Read More »
There are numerous affiliate networks out there, and when one is shopping around for the best fit, many factors come into play. Having worked in affiliate marketing for longer than many affiliate networks have been around, we put together the below table – for you to compare the main North
Compare North American Affiliate Networks Side-by-Side Read More »