paid search

Bing Allows Anything for Display URL?

Remember my PPC Display URLs and Affiliate Direct Linking Are Interconnected post two months ago? In it — being guided by Google AdWords policy — I argued: Permitting “direct linking” (or Direct-To-Merchant (DTM) paid search bidding), however, implies that affiliates are allowed to link their paid search ads (through their […]

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10 Paid Search Experts to Follow on Twitter

It’s been a while since I’ve posted my last Twitter list, but it’s Friday again (think #FollowFriday), and regardless of the numerous topics that I have already covered — blogging, SEO, affiliate marketing, email marketing, Internet law attorneys, usability, conversion rate optimization, web analytics, branding and PR, competitive intelligence, web

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