10 Notable Affiliate Marketing Acquisitions of Last 5 Years

Posted on6 CommentsCategoriesGeneral Discussion, Online Marketing

An affiliate network that’s currently negotiating with investors has approached me asking if there’s a place where they can review mergers and especially acquisitions that have happened in the affiliate marketing world over the past few years. Having found no such compilation anywhere, I have decided to put one together myself: Apr. 2007 — Google Read More …

eBay’s Acquisition of GSI Commerce & Its Ecommerce Implications

Posted on4 CommentsCategoriesGeneral Discussion, Online Marketing

Yesterday, shortly after the announcement of eBay’s plans to acquire GSI Commerce (a $2.4 billion deal), a friend, colleague and former director of Econsultancy US, Rebecca Lieb, tweeted: GSI Commerce has a number of impressive assets, including an affiliate network they acquired in late 2009, and “180 clients including 31 of the Internet Retailer Top Read More …

Distribution of Affiliate Platform Choices

Posted on2 CommentsCategoriesAffiliate Program Management, General Discussion, Online Marketing

Earlier this morning I have been listening to Shawn Collins’ and Missy Ward’s InBound Marketing Summit presentation entitled “Five Successful Strategies for Monetizing Blogs”, and Shawn has mentioned some interesting statistics. Apparently, out of the 100 online retailers ranked by Internet Retailer as the “Hot 100 Retail Web Sites”, 75 have affiliate programs. Shawn also Read More …

Compare North American Affiliate Networks Side-by-Side

Posted on23 CommentsCategoriesGeneral Discussion

There are numerous affiliate networks out there, and when one is shopping around for the best fit, many factors come into play. Having worked in affiliate marketing for longer than many affiliate networks have been around, we put together the below table – for you to compare the main North American affiliate networks side-by-side. We Read More …