Setting Violator’s Commissions at Zero Hurts Other Affiliates

Posted on5 CommentsCategoriesAffiliate Program Management

This morning as I was reviewing affiliate applications in our clients‘ programs, I had to dig into one specific affiliate’s feedback (it was a ShareASale-based affiliate program, and they equip their advertisers with this great feature). It was their negative score that raised a red flag. This affiliate positioned himself as a coupon-oriented affiliate, but Read More …

Why Every Merchant Must Read BrandVerity Affiliate Compliance Guide

Posted on6 CommentsCategoriesAffiliate Program Management, Thoughts for Affiliates

On March 7, 2012 BrandVerity released its Affiliate Compliance Guide. In it they cover “techniques, signs, and strategies to combat affiliate fraud” which may be draining your money even as you are reading this post now. Here are just a few interesting excerpts and a screenshot from it (all of which, I hope, will make Read More …